Brand Awareness Conversion Education Search Advertising 
InMobi
JULY 17, 2020
For this interview, I sat down with Rohit Dosi, Business Head of Microsoft Advertising at InMobi, on July 13. In this conversation, we talked about the current state of search advertising, what Indians are searching for during the lockdown and the many advantages of Microsoft search, among other topics.
Single Grain
JULY 20, 2023
Google Ads has emerged as one of the most effective platforms for maximizing a brand’s online presence and reaching potential customers in the current digital landscape. With an effective strategy, you can harness its potential to drive traffic, increase conversions and boost revenue. But what if you’re new to Google Ads strategies?
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Single Grain
JULY 19, 2023
The advertising tactics you used in previous years may not generate the same level of leads and conversions today. In this post, we’ll go through the social media advertising trends that are expected to rise in popularity – and that you should consider adding to your social advertising strategy.
Ad Wisey
MAY 13, 2022
Ad management platforms can help e-commerce businesses with many things, including budget management, sales growth, a better understanding of target audiences, increasing brand awareness, and more. 33% of marketers turn to paid advertising to boost their brand awareness. More conversion options. YouTube ads.
Single Grain
APRIL 24, 2023
Buzzvil applied its lock-screen advertising method to create a highly visible and engaging ad campaign for the airline: The lock-screen ads featured stunning imagery of the airline’s destinations and offered users the opportunity to book a flight directly from their lock screen. And the best part?
Kevel
MARCH 23, 2022
Their offering allows advertisers to target users with a variety of ads through one self-serve platform, which is especially enticing to smaller advertisers. Performance: Search advertising is reliably the most cost-effective advertising channel. LinkedIn is the go-to B2B ad platform. of total digital ad spend.
Single Grain
AUGUST 24, 2023
A premier agency will not only produce data-informed content but will also have case studies showcasing a surge in conversion rates for similar businesses: For a B2B company, they should demonstrate proficiency in using platforms like LinkedIn for targeted campaigns, ensuring your content resonates with decision-makers in your niche.
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