article thumbnail

TripleLift Review 2021: Advertiser or Publisher? We Got You Covered! (Update 2021)

Lemonads

These units beat the conventional banner ads four times in terms of click-through rates. Have you ever got bothered by those ads popping-up, interrupting your reading while you were so concentrated? These units beat the conventional banner ads four times in terms of click-through rates.

article thumbnail

10 Direct Response Marketing Examples

AdvertiseMint

Like getting people to buy, sign up for your email, or call right away. Unlike regular brand ads, direct response talks directly to buyers. They might buy now or sign up on the spot. You can follow up after. Compelling offer – Come up with an offer your audience can’t refuse! Sounds like magic, right?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Best Mobile Ad Formats for Display Advertising Campaigns

MobileAds

InMobi’s interstitials have a 2-3x higher click-through rates compared to banner ads. For example, Spotify lets you watch a video ad to get up to thirty minutes of music without interruptions. On the other hand, Google can allow a Rewarded Video Ad to be up to 60 seconds. Higher click-through rate (10.6%).

article thumbnail

Top 9 Best Native Advertising platforms you must know about!

Lemonads

With all these advertising platforms popping up, the biggest question above all is, which should we pick? Each one of us has those “ needs ” we keep on searching for to improve our strategies, earn awareness, traffic or even think about monetizing our website! That’s right! Let’s check some ad examples!

article thumbnail

9 Most Effective Mobile Ad Formats for Your Advertising Campaign

Smart-Hub

Interstitials Interstitial ads, often referred to as splash pages, are full-screen advertisements popping up during breaks in a user’s interaction with an app or website. Pop Pop-up ads are attention-grabbing visuals that appear abruptly on top of a mobile screen. Looking For Detailed Case Studies?

article thumbnail

13 Benefits of Native Advertising to Amp Your Campaign

Single Grain

There are many benefits of native ads, such as increasing brand awareness and building trust among your audience. There are also some downsides of native ads to be aware of before investing in a campaign (we’ll cover those, too). Your brand can use lifestyle videos, such as this one from Giorgio Armani.

article thumbnail

Maximizing ROI: Analysis of Native vs Display Ads

Smart-Hub

Let’s summarize the benefits of native advertising: Since native ads do not interrupt the user journey, they tend to have higher click-through and conversion rates and be more cost-effective in comparison with other ad types. For the same reason, native ads help marketers drive brand awareness.

ROI 64