Best Mobile Ad Formats for Display Advertising Campaigns
MobileAds
JANUARY 20, 2021
InMobi’s interstitials have a 2-3x higher click-through rates compared to banner ads. For example, Spotify lets you watch a video ad to get up to thirty minutes of music without interruptions. On the other hand, Google can allow a Rewarded Video Ad to be up to 60 seconds. Rewarded Video Ads aren’t only for games.
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