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Creating Personalized Customer Experiences with Advertising Automation

Basis

This model was once the only one available, but it’s inadequate for an era where marketers need the ability to easily modify and customize creative assets with audience-specific language, calls-to-action , visuals, and products. Geo-targeting campaigns. Vertical : Retail & E-commerce. Geo-targeting campaigns.

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Harbolnas Indonesia: Gearing up for the Sale Season

InMobi

Harbolnas: The Massive Indonesian Sale Season Brought on by the rising popularity and usage of online retail, eCommerce shopping dates have become a major cultural phenomenon worldwide and an integral part of consumers’ shopping calendars. Voice ads and gamified ads are here to rule the sale season.

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Why we care about mobile marketing: A guide for marketers

Martech

SMS can also be used by retailers to facilitate payments. Voice marketing uses voice-enabled devices like smart speakers and voice assistants on mobile phones to market to your audience. One of the great things about mobile marketing is that it allows businesses to reach a wide audience. Voice marketing.

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How Cannabis Multi-State Operators Can Grow with Compliant Programmatic Advertising

PrograMetrix

As more states legalize recreational use, entrepreneurs and investors pour capital into cannabis distribution and retail. To help with your marketing strategy, below we outline audience targeting tactics and ad tech capabilities tailored for cannabis MSOs that you can use to accelerate your digital advertising initiatives.

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Six Mobile Creative Ideas to Dramatically Increase Holiday Sales

InMobi

The Virtual Mobile Catalog with Shoppable Video For the brand interested in showcasing the latest styles in a highly personalized and interactive way: Combine an immersive visual experience with highly personalized content to maximize audience relevance and engagement with the Virtual Mobile Catalogue.

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Top 9 Best Native Advertising platforms you must know about!

Lemonads

Nativo’s mission is to equip advertising for the age of content, improving the web experience and creating meaningful connections for today’s digital consumer with an extraordinary reach of 630M professionals, keeping the audiences engaged which is what matters most!

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How to Create a Winning Local PPC Strategy for More Conversions

Single Grain

Now, more than ever, local businesses need effective strategies to reach their target audience and maximize their return on investment – like local PPC. Local PPC advertising offers businesses an unparalleled opportunity to target specific audiences, boost brand awareness and optimize conversions like never before.