Single Grain

NOVEMBER 3, 2020

SaaS companies that use content marketing see 30% higher growth rates and 5-10% higher retention rates. 20% of the average person's time spent online is now used to browse content. I) Your software is geared towards one main audience. You’re marketing your software to appeal to a new audience.

Marketing 98

Marketing SEO Education Audience 98

Single Grain

SEPTEMBER 10, 2019

Is it brand awareness? 4) Offer FREE Value through Your Content. 7) Understand Your Target Audience (and Buyer Persona). Any marketing campaign, whether it’s content marketing, social marketing or search engine marketing , needs to be directed towards a specific target audience. If the answer is no, don’t do it.

Marketing 112

Marketing A/B Testing SEO Banner 112

Single Grain

JULY 19, 2019

Email personalization. Programmatic advertising means using AI to automate ad buying so you can target more specific audiences. 5) Personalization. If you want to stand out in 2019, you need to personalize your marketing – and that means personalized content, products, emails, and more. Basic communication.

Marketing 111

Marketing SEO Machine Learning Banner 111

Single Grain

NOVEMBER 25, 2019

Its name refers to how consumers spread information about a product with other people in their social networks, much in the same way that a virus spreads from one person to another. Most Internet audiences are busy. While planning a successful viral marketing campaign, you need to first understand your audience. K) Killer Idea.

Marketing 136

Marketing ROI Audience Video Ads 136

Single Grain

JANUARY 15, 2020

It’s a simple document that lists everything from demographic information to hobbies, and from career history to family size — all written as if the persona were a real person. A lead magnet is an incentive that you offer to your potential customers in exchange for their email address or other personal information.

Media 132

Media Marketing SEO ROI 132

Single Grain

JULY 19, 2019

Email personalization. Programmatic advertising means using AI to automate ad buying so you can target more specific audiences. 4) Personalization. If you want to stand out in 2019, you need to personalize your marketing – and that means personalized content, products, emails, and more. Basic communication.

Marketing 108

Marketing Machine Learning Banner Conversion Rate 108

Single Grain

OCTOBER 20, 2020

Data breaches like the Facebook/Cambridge Analytica scandal have damaged the world’s trust in big corporations, making people cautious about sharing personal information online: So how can interactive content help? Increase Brand Loyalty. Audience insights, including names, addresses, location, interests, etc. Follow the E.A.T.

ROI 145

ROI Conversion Rate Conversion Marketing 145

Single Grain

DECEMBER 6, 2019

Email personalization. Programmatic advertising means using AI to automate ad buying so you can target more specific audiences. 5 ) Personalization. If you want to stand out in 2020, you need to personalize your marketing – and that means personalized content, products, emails and more. Product recommendations.

Marketing 145

Marketing SEO Conversion Audience 145

Single Grain

NOVEMBER 28, 2023

From the immersive realms of the Metaverse and Augmented Reality to the precision of Programmatic SEO and Hyper-Personalization through Big Data, this article will walk you through 23 of the latest (some aren’t new, but they continue to be important) digital marketing trends you can’t ignore.

Marketing 126

Marketing First-Party Cookies SEO Cookies 126