Remove ad-networks
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This Nonbinary VP Found Ad Tech More Inclusive Than Network TV

Adweek

"The feedback was not encouraging, I'll be honest," said Maestre, now the vice president of global creative solutions at ad-tech firm Nexxen. Earlier in Maestre's career, at Viacom and Turner, they worked on household brands including Nickelodeon and Cartoon Network.

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A+E Networks Adjusts Ad Sales Team to Bolster Digital Solutions Ahead of Upfront

Adweek

A+E is making ad sales adjustments. Top line Today, A+E Networks announced it's realigning its ad sales team, adding new team members to strategically bolster its digital, multiplatform and data-driven capabilities.

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Google’s Ad Network Biz Dips, But Search Brings Home The Bacon

AdExchanger

To put this into perspective, it took 15 years for Google to grow into a $100 billion per-year business – and just six years to triple its […] The post Google’s Ad Network Biz Dips, But Search Brings Home The Bacon appeared first on AdExchanger. That’s around $100 billion apiece.

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AMC Networks Sets Ad-Supported AMC+ Tier Ahead of Upfront

Adweek

Ahead of the company's in-person upfront on Tuesday at New York's Jazz at Lincoln Center, AMC Networks is revealing several new offerings. In addition to expanding its Content Room and unveiling Audience+, its new, cross-platform targeting service, the company is announcing an upcoming ad-supported version.

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Beyoncé Can’t Break Verizon’s Network in Super Bowl Ad

Adweek

Well, it wasn't a Las Vegas residency or a new tour, but that Verizon Super Bowl ad with Beyonce did just about everything else it could to break the internet. After using Arrested Development star Tony Hale to squeeze lemons (a thinly veiled reference to Beyonce's 2016 multiplatinum visual album Lemonade) and alluding to the.

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Meta Audience Network Debuts Rewarded Interstitial Ads

Adweek

Meta Audience Network introduced a new ad format Wednesday, rewarded interstitial ads. The ads are placed at gameplay moments.

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Ad Exchange vs. Ad Network

Playwire

Key Points Ad exchanges and ad networks are distinct entities that serve different purposes within the advertising space. Ad networks are like the stores in the mall, while ad exchanges are like the mall itself. Both ad networks and ad exchanges have been absorbed into other ad tech tools over time.