Monetize More

MAY 30, 2023

Looking for the best mobile ad networks to boost your revenue in 2023? We’ve curated a list of top-performing networks that can connect you with premium advertisers, maximize fill rates, and offer specialized features. Yieldmo Initially focused on US-based ad inventory but expanded to EU and UK demand.

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Monetize More

MAY 17, 2023

The video industry is rapidly booming, so you are here, reading this article. Nowadays, the viewers are looking forward to more content; it’s high time you must consider turning your creations into cash! Now, you might take YouTube into your account since it is an excellent platform to earn some bucks. Let’s dig deeper now!

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Video Ads Click Through Rate Non-Profit Viewability 52

InMobi

DECEMBER 20, 2019

Mobile ad fraud has long been a major concern with everyone in the in-app advertising space, siphoning away budgets, reducing campaign effectiveness and making the entire ecosystem less trustworthy. But, issues around ad fraud have not gone unheeded. In 2019, marketers lost an estimated $13 billion to app install fraud.

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Mobile Ads Advertising Machine Learning Viewability 52

InMobi

JUNE 5, 2018

If you’re new to mobile advertising or the advertising technology landscape in general, then it can be hard to know where to begin and who all the players are in the space. Below you’ll find a plethora of information about the various players in the ad tech ecosystem.

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InMobi

SEPTEMBER 13, 2018

Here's How to Make Mobile Ads That Really Work Even with the best targeting, insights and ad networks in place, any in-app ad spending will all be for naught unless you create and deploy the most effective mobile ad creatives. The success of any mobile marketing effort rests on the creative.

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Monetize More

AUGUST 3, 2022

The video industry is rapidly booming, so you are here, reading this article. Nowadays, the viewers are looking forward to more content; it’s high time you must consider turning your creations into cash! Now, you might take YouTube into your account since it is an excellent platform to earn some bucks. Access to your video content.

Video Ads 52

Video Ads Click Through Rate Non-Profit Viewability 52

Lemonads

DECEMBER 2, 2020

If you want to drive results by achieving traffic , move consumers from awareness to action, or control and monetize your content on the open web , the Nativo advertising platform might be the right fit you’ve been looking for! So, let’s check out some of Nativo’s Ads and see what they’re talking about!

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Native Advertising Advertising A/B Testing Machine Learning 52

InMobi

APRIL 23, 2019

The mobile app economy has never been hotter. Not only will mobile ad spending overtake spending on all other media by next year, but App Annie has found 60% growth in apps that make money through in-app advertising. While mobile in-app advertising is growing, not everyone is cashing in. There are a few.

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Header Bidding Click Through Rate A/B Testing Ad network 40

InMobi

JULY 15, 2016

The mobile device is an indispensable screen in a consumer’s life. Users reportedly spend approximately 240 minutes on their mobile device every day for a variety of purposes. It is no surprise then that mobile has become a core component of every media planners strategy. Users love mobile video but hate buffering time.

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Automatad Inc.

FEBRUARY 1, 2024

If you are an ad publisher, ads become one of the many elements you will need to take care of for your page speed and happy users. Above that, ad load speed is also interlocked with your ad revenue. Faster ads get more views, clicks, and conversions, leading to higher ad revenue. What Is Ad Loading Time?

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JANUARY 18, 2023

Programmatic advertising meaning includes the following: The process of using technology to buy and sell ad inventory through an automated and data-driven procedure. It also represents most types of ad spaces on all screens including video, mobile, native and display ads. Programmatic advertising definition: what is it?

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Advertising Ad Inventory Machine Learning Ad network 98

SODP

JUNE 27, 2023

Imagine an online advertising landscape where every ad reaches the right person, at the right time, in the right place, with the perfect message. The automation of ad sales has reshaped the way publishers, advertisers and marketers interact with one another and target audiences. What Is a Demand-Side Platform (DSP)?

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Single Grain

JUNE 13, 2023

Online marketers need to stay updated about the latest marketing and internet advertising trends to minimize ad spend and maximize economic growth. Here are the 100 most important ad revenue stats for this year and ahead to help your business growth. digital ad spending is expected to reach over $390 billion by 2027.

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Advertising Click Through Rate Display Advertising ROI 102

MobileAds

JANUARY 25, 2021

The need for a proper mobile ad server is vital. Especially when you look for better control over your ad operations. It is a best practice to use your ad server, especially if you run a consistent volume of ad campaigns. But, that’s not always the case for mobile rich media. What is a Mobile Ad Serving?

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Rich Media Mobile Ads Ad Server Media 52

Monetize More

DECEMBER 28, 2022

At first glance, it seems like Pandora’s box but it is simply a digital map that classifies each and every entity in the ad tech ecosystem. Having emerged from its roots, the programmatic ad tech sector has greatly evolved into an ecosystem in itself. I’m sure you must have heard about the Display Luma.

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Ad Server Demand Side Platform Retargeting Ad Tech 52

VideoWeek

JUNE 2, 2023

Barb’s data suggests that, with living costs remaining high in the UK, consumers are cutting back on subscriptions. And significantly, the release of cheaper, ad-supported subscription tiers from Netflix and Disney+ clearly hasn’t been enough to prevent customers falling away. million) fell 1.7 million in Q4 2022.

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Viewability Audience Media Ad Tech 52

Smart-Hub

JANUARY 23, 2023

Spoiler alert: you have probably already seen programmatic ads in one way or another, even if this is the first time you’ve seen this word combination. At the same time, one of the important features of programmatic is the ability to optimize ad campaigns in real time across multiple parameters. This is not programmatic.

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