Paleo AdTech

MARCH 22, 2022

Before that he was founder and president of InterCLICK (hereafter due to caps-aversion: Interclick), a data-informed ad network which started business in the Boston metro region in 2005 and was sold to Yahoo in 2011 for a reported $270 million. Network (181M), Google Ad Network (178M), ValueClick (171M) and Microsoft Media (165M).

Ad network 52

Ad network Pop-Up Demand Side Platform Affiliates 52

Monetize More

MAY 22, 2023

As a finance site, you want to maximize your ad revenue while keeping your audience engaged and satisfied. To achieve this, you need to focus on a few key areas: understanding your audience, choosing the right ad networks, optimizing ad placements and formats, leveraging affiliate marketing, and implementing sponsored content.

Finance 52

Finance Affiliates Ad network A/B Testing 52

Monetize More

MARCH 9, 2023

Here are some to keep in mind: Site niche Content quality General seasonality Audience geographics Audience demographics Audience seasonality Topic trends and breaking stories Factors impacting Ad RPM & Page RPM Several factors can impact Ad RPM (revenue per thousand ad impressions) and Page RPM (revenue per thousand pageviews) for publishers.

Click Through Rate 52

Click Through Rate Impressions Header Bidding CPM 52

Lemonads

MAY 24, 2021

Even with all of the advanced tracking technology available now, figuring out which variable is responsible for persuading digital users to complete certain actions can be tricky, which means that affiliates need to find the most accurate marketing attribution platform in order to get the best results. What Is It Good For?

Affiliates 52

Affiliates Marketing Geo targeting Conversion 52

Lemonads

FEBRUARY 9, 2021

Despite the fact that all stakeholders have different goals, one thing that advertisers and publishers have in common is the needt for a reliable ad network. There are dozens if not hundreds of options to choose from, some of which specialize in a few different types of traffic while others offer a huge collection of ad formats.

Ad network 52

Ad network Affiliates CPM Pop-Up 52

Lemonads

JANUARY 4, 2021

Thousands upon thousands of campaigns have taught us that push notifications are suitable for almost all verticals because they engage the audience like no other format. It’s safe to assume that higher tier countries have higher CPCs, but advertisers should always verify potential costs with the push ads network before launching a campaign.

Affiliates 52

Affiliates Non-Profit eCommerce Entertainment 52

Lemonads

MAY 2, 2021

Affiliate marketing is the perfect example because, even though prior knowledge can increase your chances of success, many leading affiliates established themselves quickly and without experience. At lemonads, we’ve worked with countless high-quality affiliates, many of which became leading marketers after a short period of time.

Affiliates 52

Affiliates Marketing Conversion Audience 52

Single Grain

APRIL 29, 2021

You need social community building, growth hacking, SEO, content marketing, PR, and paid advertising to broadcast your NFT item benefits to your target audience. When you reach your target audience at different stages of the buyer's journey , PR helps present your USP (unique selling point) positively to your prospects. 3) DarqTec.

Agency 113

Agency Marketing Non-Profit SEO 113