Brid.tv

JANUARY 5, 2024

With Google’s initial testing underway from the 4th of January, the long-awaited cookie-less era is steadily approaching us. What to Expect From Google’s Privacy Initiative Topics API How Does the Phase-Out Impact Advertising How Can Publishers Prepare for the Phase-Out Work With a Trustworthy Partner – TargetVideo The Post-Cookie Era Starts!

Cookies 70

Cookies GDPR First-Party Cookies Ad Tech 70

Brid.tv

SEPTEMBER 29, 2023

Read more about it and see the full Platform Update 6.7.0. Make sure to follow us to get informed about any changes to the TargetVideo platform! If you have any questions about this update or need help with anything, get in touch with our support team over Zendesk or email. In our previous update, 6.6.8.,

Geo targeting 52

Geo targeting 52

Brid.tv

FEBRUARY 19, 2024

The days of annoying pop-ups are long behind us. Why Use Native Video Ads? TargetVideo for Advertisers What Is Native Video Advertising? For example, our editorial video might be about kitchen hacks, and your brand’s product, e.g., kitchen stationery, is incorporated into the video without being too aggressive and pushy.

Advertising 81

Advertising Video Ads Click Through Rate Native Advertising 81

Brid.tv

JUNE 19, 2023

Why You Should Include OTT TV in Your Streaming Offer Launch Your OTT Service With TargetVideo FAQ What Is OTT TV? Read More About OTT: What Is OTT: A Definitive Guide to Over-the-Top Streaming OTT TV vs. Connected TV OTT TV and CTV are, by definition, the same. Launch your branded OTT app with TargetVideo and maximize your revenue.

Video Ads 40

Video Ads Ad Inventory Audience 40

Brid.tv

DECEMBER 6, 2023

Rise of Contextual Targeting The Boom of CTV Advertising Personalization With the Help of AI Kick Off 2024 With TargetVideo Video Content and Video Trends for the Next Year With 92% audience reach worldwide , video has been steadily dominating throughout 2023, especially short-form videos like Reels and TikToks. Post-Cookie Era Starts!

Cookies 89

Cookies First-Party Cookies Audience Ad Inventory 89

VideoWeek

JULY 21, 2023

Publicis Says AI Plays Critical Role in CTV Publicis Groupe executives spoke at length about the impact of AI technologies on the agency group’s business in its Q2 financial results this week. TargetVideo Acquires Brid.TV TargetVideo, a German video publishing and advertising company, has acquired online video platform Brid.TV.

Retail 52

Retail Agency Media Impressions 52