VideoWeek

AUGUST 25, 2023

The Week in Tech Infillion Wins MediaMath Assets Infillion, a US-based ad tech firm, has won possession of MediaMath’s assets, following a bidding process and sale hearing which took place on Wednesday. The analysts forecast TV and film revenues to reach $82 billion in 2029, up from $74 billion in 2023.

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VideoWeek

JANUARY 5, 2024

The move is designed to let web publishers, advertisers, ad tech companies, and any other business which used third-party cookies test their ability to serve cookie-free traffic. This means that publishers, ad tech companies, and other partners can’t drop or see third-party cookies for those users. Read more on VideoWeek.

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Smart-Hub

APRIL 29, 2024

For instance, in the US, CTV ad spend was expected to exceed $25 billion (in 2023), which is an increase of over 21% in comparison to the previous year. This programmatic advertising growth is inevitable since the number of video streaming users keeps growing — by 2029, it’s forecasted to reach 6.3

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VideoWeek

SEPTEMBER 22, 2023

Combined AVOD/SVOD Revenues to Reach $20 Billion by 2029 Netflix, Disney+, HBO and Paramount+ will generate hybrid AVOD/SVOD revenues of $20 billion by 2029, according to Digital TV Research, up from their current $6 billion. The programmes available to sponsor include Married at First Sight , Qui Veut Etre Mon Associé? ,

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VideoWeek

OCTOBER 1, 2022

Ad tech firm Digital Remedy launched a CTV platform for e-commerce and retail advertisers on Thursday. Flip connects mobile location data with CTV ad impressions to help brands understand campaign performance, attribution and Return on Ad Spend (ROAS). Digital Remedy Rolls Out E-Commerce CTV Platform.

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VideoWeek

DECEMBER 16, 2022

We’ve been close partners with STV for over 50 years, and this new partnership will extend our collaboration for another seven years, until the end of 2029,” said ITV Commercial MD Kelly Williams. “We

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VideoWeek

AUGUST 19, 2022

VidMob, an ad tech business which describes itself as an intelligent creative platform, has raised $110 million in a Series D funding round led by Shamrock Capital. Now Musk’s lawyers have issued subpoenas to the pair of ad tech firms for any documentation relating to their involvement in reviewing Twitter accounts.

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