Adtelligent

JULY 19, 2022

What is Digital Advertising. Digital advertising is any advertising that happens in a digital space. You can see the online advertising ecosystem described in the picture below. Types of digital advertising channels. Search advertising. Mobile search advertising is on the rise. Importance.

Advertising 98

Advertising Video Ads Banner Display Advertising 98

InMobi

DECEMBER 13, 2019

The mobile app advertising market grew by leaps and bounds in 2019. In North America, programmatic ad spend coming through InMobi Exchange during the first three months of 2019 was 299% greater than what came through during the same period in 2017. Why did mobile advertising spending grow in 2019? In the U.S.,

Advertising 52

Advertising Banner Marketing Rich Media 52

VideoWeek

DECEMBER 8, 2023

In this week’s Week in Review: The BBC’s license fee won’t rise as expected, IPG signs a first-look ads deal with Amazon, and ANA report finds high levels of programmatic wastage. ” This is the context which likely new chairman Shamir Shah will step into.

Video Ads 52

Video Ads Media Ad Tech Agency 52

VideoWeek

OCTOBER 7, 2022

Instead Rabe intends to forge ahead with plans “to build a national media group of sufficient size to compete with the US platforms.”. Xperi has also made ground in the CTV space in the last couple of years with a string of acquisitions, including OTT software platform Vewd and pay-TV video provider MobiTV. Top Stories.

GDPR 64

GDPR Cookies Agency Ad Tech 64

Single Grain

DECEMBER 6, 2019

After all, if your business has any intention of remaining competitive in today's online landscape, you must adapt to the rapidly evolving changes in digital marketing. How Artificial Intelligence Is Revolutionizing the Digital Marketing Sphere. 2) Programmatic Advertising. will be programmatic by 2020.

Marketing 145

Marketing SEO Conversion Audience 145