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AI-powered martech releases and news: April 4

Martech

It’s in the most impressive startup mode ever seen with investors lining up to throw money at it. In 2022, OpenAI had $544.5 Unfortunately, there’s no way in heck its expenses last year were anywhere near the 2022 levels. CoSchedule’s Hire Mia adds free SEO Generators for keyword research and other SEO tasks.

MarTech 61
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Marketers keep replacing major martech apps, integration #1 factor for replacements

Chief Martech

My friends at MarTech.org recently released their latest Martech Replacement Survey 2022 , where marketers shared which apps they’ve replaced over the past 18 months, what their primary motivation was in doing so, and what were their most important factors in choosing the replacement solution. weren’t important too.

MarTech 107
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Contentsquare Launches Fast 100 2022 Ranking Using Innovative Speed Analysis Tool

Martech Series

Contentsquare, the global leader in digital experience analytics, announced their inaugural Fast 100 2022 report. Poor website speed can completely derail an otherwise inspiring digital experience, and with the global bounce rate at 50% across industries, it has never been more important for brands to make a good first impression.”

Retail 89
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Zoho Launches Blended Conversations for Zoho Desk, Delivering Highly Contextual and Conversational Customer Service Experiences

Martech Series

” Marketing Technology News: Progress Earns Multiple Awards and Recognitions in the Second Half of 2022. Marketing Technology News: MarTech Interview With Laura Connell, Consumer Trends Manager at GWI. ” Marketing Technology News: Using SEO to Build a Marketing Strategy for the Future. .”

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How one tech company is doing marketing without cookies

Martech

We’ve been thinking about it since 2022. All SEO reporting (built on GA and GA4). The results have been impressive: “We ended up 13xing our views on our videos period over period, and are getting more quality site visitors than we used to,” writes Henderson. Get MarTech! We took a slightly different approach.

Cookies 116
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SingleStore Announces Key Innovations for World’s Only Unified Database Built for Real Time

Martech Series

The new release is a testament to the company’s speed of innovation and impressive momentum. 5000 brands across fintech, ad-tech, martech and cybertech segments. Marketing Technology News: MarTech Interview With Laura Connell, Consumer Trends Manager at GWI.

MarTech 75
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Why we care about performance marketing

Martech

It’s often associated with pay-per-click (PPC) models on search engines (where advertisers pay for clicks versus impressions). A (short) list of why ad fraud happens: Bots simulate real user traffic on websites or apps to generate ad impressions. They also help with recruitment, SEO and tracking/reporting.