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Digital Advertising Guide

Adtelligent

According to research , brand awareness can be improved by up to 80% through Google ads, and Search engine advertising usually brings a 200% ROI rate to the advertisers who use it. As with everything online, there are the latest trends and tendencies, and some advertising channels are more relevant than others. Search advertising.

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Game on: iion launches ‘immersiion’ – the First Advertising Platform, Purpose-Built To Reach Audience Segments Across All Gaming Environments

Martech Series

With its time-saving campaign builder, immersiion is redefining the way brands connect with their audiences in any gaming environment at scale. The end result is a fun experience for the brand’s audience to engage with advertising campaigns, without disrupting the gaming journey. Next on the list are those under 18, with 20%.

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25 In-App Advertising Statistics to Supercharge Your Strategy

Single Grain

In-app advertising statistics are a great help to any successful digital marketing campaign, helping you reach and engage with your target audience effectively. In this article, we’ve assembled 25 of the sharpest in-app advertising statistics that will pull back the curtain on the effectiveness and significance of mobile marketing.

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Understanding the Complicated World of Advertising Technology (AdTech) & Programmatic Advertising

Clearcode

The video covers the follow topics: A run down on the key terms. The key platforms (i.e. Programmatic Advertising and AdTech in 2022: Challenges and Opportunities. AdTech and MarTech Predictions and Trends in 2022. Key AdTech and Programmatic Advertising Terms. So starting with some key terms.