Digital Turbine

JULY 28, 2022

However, in 2019, random tests conducted by a state drug authority stirred controversy around its baby shampoo brand, Johnson’s Baby. The company reached out to its mobile-savvy target audience of young parents via their smartphones with a compelling mobile ad unit that simulated their shopping experience.

Education 40

Education Click Through Rate Pharmaceuticals Banner 40

InMobi

JANUARY 23, 2022

Apple’s launch of its App Tracking Transparency (ATT) framework has sent shockwaves throughout the mobile advertising industry. By making IDFAs (Apple’s device-level Identifier for Advertisers) available to advertisers and ad tech only on an opt-in basis, in-app advertising is not as targeted as it once was.

Banner 52

Banner Viewability Cookies Click Through Rate 52

Single Grain

JUNE 13, 2023

Keeping an eye on the latest internet advertising revenue statistics gives you an edge over your competitors. Online marketers need to stay updated about the latest marketing and internet advertising trends to minimize ad spend and maximize economic growth. digital ad spending is expected to reach over $390 billion by 2027.

Advertising 102

Advertising Click Through Rate Display Advertising ROI 102

Single Grain

OCTOBER 2, 2019

Facebook Ads is one of the top PPC platforms right now. With more than 7 million brands currently advertising on the platform trying to reach their audience among Facebook’s 1.59 The ad system, after all, is versatile and holds a lot of potential. Click here to download it for free right now! Get A Free Consultation.

Conversion Rate 112

Conversion Rate Marketing Retargeting Conversion 112

Single Grain

JUNE 20, 2023

Welcome to the dynamic world of mobile advertising trends, where businesses can harness the power of cutting-edge technologies to engage their target audience like never before. To harness this potential, marketers must focus on three key areas: mobile device dominance, mobile commerce, and mobile advertising formats.

Advertising 52

Advertising Audience ROI Click Through Rate 52

Single Grain

JULY 31, 2019

UPDATED FOR 2019! Mobile devices play a key role in the overall growth of the digital marketing spend worldwide. With a surge in the number of smartphones and tablets, mobile advertising has become a primary mode of digital advertising which is both cost effective and conversion oriented. Gamifying Mobile Ads.

Advertising 100

Advertising Mobile Ads Banner Rich Media 100

Single Grain

JULY 27, 2021

In 2019, Samer Biladi , the creative director of SkeletonHD , was struggling to see an impactful ROI from his Facebook ads. Learn More: Ecommerce Advertising Strategy: How We Doubled PPC Sales for ThinSlim Foods (with a 3X+ ROAS). Another issue that SkeletonHD was struggling with was ad placement and management.

eCommerce 52

eCommerce CPM ROI Video Ads 52

Single Grain

JULY 2, 2019

The higher your ad Quality Score, the better your ad will perform. It also means that it will lead to cheaper clicks. The ad Quality Score depends on factors such as click-through rates (CTR), the relevance of each keyword, and landing page quality. SEO Keyword Research Made Easy in 2019.

Retargeting 75

Retargeting Native Advertising Conversion Rate Conversion 75