Single Grain

JULY 19, 2019

As summer 2019 approaches, the digital marketing landscape that encompasses SEO, social media, PPC, content marketing and more is witnessing a dramatic shift. 1) SEO A/B Split Testing. Marketing is all about testing, which is why SEO A/B split testing tops our list for 2019. . Get A Free Consultation. 2) Artificial Intelligence.

Marketing 111

Marketing SEO Machine Learning Banner 111

Single Grain

AUGUST 13, 2019

Just look at this chart of Amazon’s share of different e-commerce categories : But buyers aren’t the only ones taking advantage of this retail giant’s platform – sellers are also experiencing amazing financial success on this platform. Dive Deeper: 5 SEO Tips You Need to Know to Succeed in Your PPC Campaign.

Video Ads 110

Video Ads Conversion CPC Banner 110

Single Grain

JULY 19, 2019

As summer 2019 approaches, the digital marketing landscape that encompasses SEO, social media, PPC, content marketing and more is witnessing a dramatic shift. When someone hovers their cursor over the image, a “shop now” button pops up and takes you to the product page: Video SEO. Check out this guide to learn more about YouTube SEO.

Marketing 108

Marketing Machine Learning Banner Conversion Rate 108

VideoWeek

OCTOBER 6, 2023

Altice acquired the ad tech firm in 2017 for €285 million. Adlook Integrates Topics API into DSP Adlook, a demand-side platform (DSP), has announced its integration with Topics API, a Privacy Sandbox tool for behaviour-based targeting.

Ad Server 98

Ad Server Machine Learning A/B Testing Ad Tech 98

Adtelligent

JULY 19, 2022

Usually, it is used together with SEO techniques to create a well-rounded strategy and various other advertising channels. The popularity of video content cannot be underestimated, as, by 2022, online videos will make up more than 82% of the global internet traffic which is 15 times higher than in 2017. Importance. Importance.

Advertising 98

Advertising Video Ads Banner Display Advertising 98

VideoWeek

MAY 16, 2025

Top Stories Microsoft Shutters Xandr DSP, Citing AI Upheaval Tech giant Microsoft announced this week it is shutting down Microsoft Invest, the demand-side platform it bought (and rebranded) through its acquisition of end-to-end ad tech business Xandr from AT&T.

Ad Tech 52

Ad Tech Demand Side Platform Media Pop-Up 52

VideoWeek

APRIL 17, 2025

Sky Media Launches PMP for Live Sport with The Trade Desk Sky Media is enabling advertisers to buy TV and streaming ads through a private marketplace (PMP) for the first time, in partnership with demand-side platform (DSP) The Trade Desk. The German media group initially took a stake in the company in 2017.

Marketing 52

Marketing Ad Tech Media Food 52