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The term gained popularity around 2017-2018, particularly when politically conservative account owners alleged they were being systematically silenced on platforms like Twitter. The platform uses a combination of machine-learning algorithms and human reviewers to evaluate content.
According to Wistia’s CEO Chris Savage, the company rolled out a $2 million advertising campaign in 2017, netting them more than 43 million impressions. Here they puree an Amazon Echo : Or you could watch them blend an iPhone , golf balls , or even a crowbar , which turns out to be a fun piece of clickbait. Check it out.
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