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Best Mobile Ad Formats for Display Advertising Campaigns

MobileAds

InMobi’s interstitials have a 2-3x higher click-through rates compared to banner ads. According to VentureBeat, mobile video ad spending triples in 2015, where global ad spend on video rise to 71 percent of total mobile ad spend in Q3. On the other hand, Google can allow a Rewarded Video Ad to be up to 60 seconds.

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Native Advertising for Mobile Marketers: 5 Tips for Success

InMobi

In September 2015, Apple announced that iOS 9 will feature content blocking , which allows users to block ads and give them more control over their experience with ads. Consumers now have the power to block traditional forms of online advertising—and sources of much-needed revenue—including pop-up and banner ads.

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In-Game Advertising and the Metaverse: Q&A With Clearcode and Super League

Clearcode

Just got a couple of follow-up questions about Super League itself. But over time, the more that we worked with Minecraft, our eyes were kind of opened up to the fact that actually, a lot of the kids were in there not for competition. Michael Sweeney: I think another follow-up question there. Michael Sweeney: Yeah, perfect.

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AdTech Ecosystem: Navigating Trends and Insights 

Smart-Hub

The market goes up because more and more people are interested in a data-driven marketing. This era witnessed the proliferation of banner ads and pop-ups, setting the foundation for a more interactive and engaging advertising experience. The AdTech market is projected to grow from 579.4 billion USD in 2023 to 1,496.2

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AdNow Review 2021: What Can You Do For Your Native Advertising?

Lemonads

Not only providing PPC and CPM , but also by their unique ads which are in the form of widgets, displayed as part of the content that is related content, banners and hybrid ads ! In December 2015, AdNow first launched cooperation with webmasters, and the publishers' platform became available for everyone willing to use it.

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TripleLift Review 2021: Advertiser or Publisher? We Got You Covered! (Update 2021)

Lemonads

These units beat the conventional banner ads four times in terms of click-through rates. Since the ads are seen as part of the content and not the usual blinking banners, users actually share these images on social networking sites with the likes of Pinterest and Facebook increasing your audience and getting a higher engagement.

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Considering leaving Twitter? Here’s a roundup of alternatives

Digiday

So it’s no surprise that in the wake of Elon Musk’s takeover, there have already been a number of platforms that have popped up and either promoted themselves or had their names thrown in the ring as potential Twitter alternatives. Founded: 2015. Founded: October 2019. HQ: Germany. What is it? Total users: 2.5

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