2015 Audience Conversion Rate Video Ads 
InMobi
SEPTEMBER 7, 2016
Online video ad spend is estimated to grow at a rate of 25% year on year (YoY) to $9.6 Brands have seen remarkable success in narrating their brand stories and captivating online audiences using video, with high engagement, increased dwell times and high completion rates. billion in 2016.
InMobi
AUGUST 23, 2018
The Current State of Mobile Video Advertising Earlier this year, we released a report, The Present and Future of Mobile Video Advertising , that highlighted how usage of mobile video ads has evolved since early 2016 through the first three months of 2018. close to half of all video ad inventory is fullscreen now. “We
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Ad Beat
NOVEMBER 20, 2019
You don’t have to dig deep to figure out why video has emerged as the dominant force in the digital marketing universe. Lastly, 90 percent of customers agree that videos significantly impact their purchasing decisions. When Wyzowl asked over 600 people about the type of video content they’re interested in seeing —.
Monetize More
JANUARY 2, 2023
Best In-app ad formats till date: Widely used : Playable Ads. Most Engaging : Rewarded Video Ads. With the benefit to avoid paying up-front, apps using in-app advertising are able to successfully attract a decent to large enough user base and collect all the user data they need for detailed ad targeting.
MobileAds
JANUARY 20, 2021
Samples of mobile video ads in different display modes for varying purposes: (1) autoplay video, (2) square framed video, and (3) verticle video with an image overlay. In-App video advertising has been steadily gaining traction. The expanse of video ads reach on mobile is mind-blowing.
Martech Series
DECEMBER 22, 2022
By 2015, every month the user base increased to 75 million users and advertisements were becoming pervasive which gave the Company a revenue stream. Additionally, the forward-thinking purchase of Looksery in 2015 assisted in introducing augmented reality to millions of consumers (AR).
Single Grain
AUGUST 13, 2019
In fact, from 2015 to 2018, Amazon rapidly outpaced Google as the #1 search destination for products and now owns 54% of all product searches and over 80% of all e-commerce market share. Your ad copy is only as good as that USP and how it best addresses your customer’s needs. Video Ads Cost. Get A Free Consultation.
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