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Be a trendsetter with these advertising trends from fall 2023

illumin

The leaves aren’t the only thing that changes with the seasons, alongside cooler weather comes a new set of advertising trends. Advertising trends this fall are growing and evolving to include new technology, while keeping customer preferences and behaviors front and center. times more engaging than longer-form content.

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Analyzing 3 years of fintech mobile ad spend: what do fintech growth marketers know?

RevX

In the past couple of years, fintech has become a lot like mobile gaming. And growth marketers in mobile gaming are not like other growth marketers. I recently asked Rovio COO Kieran O’Leary what mobile growth experts at brands can learn from the mobile gaming space. “I billion, 50% more than all of 2020.

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Mobile Ad Fraud in 2020: Tracking the Evolution of Trust and Transparency in In-App Advertising

InMobi

Mobile ad fraud has long been a major concern with everyone in the in-app advertising space, siphoning away budgets, reducing campaign effectiveness and making the entire ecosystem less trustworthy. But, issues around ad fraud have not gone unheeded. In 2019, marketers lost an estimated $13 billion to app install fraud.

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Why Retail Advertising Should Be Mobile First in 2020

InMobi

In both the short term and the long term, retail advertising should be centered around mobile devices and mobile apps. To get a better sense of what potential buyers are looking for from retail stores, InMobi recently commissioned a survey using InMobi Pulse , InMobi’s mobile market research solution.

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The Road Ahead: Mobile Marketing Trends that Will Dominate in 2017

InMobi

2016 was a breathtaking year for the mobile advertising industry and it doesn’t seem to be slowing down anytime soon. Mobile ad spend is up 430% since 2013, and with over 2 billion smartphone users worldwide, it’s becoming clear that the future of digital marketing is mobile.

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Are Americans Still Shopping In Person?

InMobi

and many states had begun to ease restrictions first put in place in 2020. To get a better sense of current shopping trends and behaviors in the U.S., we surveyed over 2,000 adults across the country in August using InMobi Pulse , InMobi’s mobile market research solution. 30% learn about retail apps from advertising.

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Top 100 Advertising Revenue Statistics to Inform Your Campaign

Single Grain

Keeping an eye on the latest internet advertising revenue statistics gives you an edge over your competitors. Online marketers need to stay updated about the latest marketing and internet advertising trends to minimize ad spend and maximize economic growth. of Google’s revenue comes from pay-per-click ads.