Ad Rants

FEBRUARY 28, 2023

Dove created a campaign for Real Beauty to put body positivity in the forefront of user's minds. PR teams work on brand awareness and recognition, ensuring consumers form a positive association with a brand. For example, American Express established Small Business Saturday to promote shopping the day after Black Friday.

Marketing 189

Marketing SEO Food Public Relations 189

Martech Series

MARCH 1, 2023

The avatars are full-bodied, with movements that are physically and anatomically cutting edge. “The platform’s simplicity and ease-of-use, combined with the latest Web3 technologies will enable users to create lifelike virtual worlds in the metaverse with stunning realism as easily as building a website.”

Education 92

Education Entertainment Retail MarTech 92

Digiday

FEBRUARY 28, 2023

.” For instance, it was only recently that the IAB Tech Lab issued a series of tech standards of data clean room technologies for public comment — see more here — with the trade body hoping its latest initiative will promote interoperability among the current vendors pushing their wares on the market.

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Cookies Marketing Demand Side Platform Ad Server 69