Cookies Rich Media Video Ads 
Marketing Dive
JUNE 10, 2025
The fast rollout of the solution, which spins up half a dozen videos based on the input of a product ID, speaks to the mounting arms race between digital advertising platforms when it comes to leveraging generative AI to produce rich media assets, particularly for small- and mid-sized marketers that typically can’t afford them.
MobileAds
JANUARY 25, 2021
Especially when you look for better control over your ad operations. It is a best practice to use your ad server, especially if you run a consistent volume of ad campaigns. But, that’s not always the case for mobile rich media. You will find that a third-party ad server can be to your great advantage.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Automatad Inc.
MAY 9, 2023
Today, publishers can display various ad formats on their websites, from traditional banners to rich media to video ads. Because now, people don’t just want the content to be read; they prefer content to be video. What Are Video Ads for Publishers?
Brid.tv
JUNE 26, 2023
As a result, more and more publishers are looking toward video ad networks as their main ad providers. So to help, we decided to single out some of the best video ad networks out there for publishers. Table of Contents [ hide ] What Is a Video Ad Network? What to Look for in a Video Ad Network?
Basis
SEPTEMBER 13, 2022
digital video , connected TV (CTV), digital audio (as a subset of rich media), and, within that, podcast advertising. By 2024, programmatic CTV video ad spend is projected to sustain its solid double-digit growth and likely play an even bigger role in the broader TV advertising market.
InMobi
JULY 15, 2016
Users love consuming video, more so with the convenience of their mobile devices. While marketers have taken conscious steps to increase their mobile video advertising budgets through both direct and programmatic channels, mobile-first video creatives are not yet the norm. are used to build the rich media creatives.
InMobi
NOVEMBER 13, 2018
1) Target Consumers Without Cookies Within mobile web advertising or any other browser-based marketing effort, most data available to marketers and advertisers has traditionally come from cookies. That may be fine for Cookie Monster , but it won’t cut it for savvy marketers today. percent for rich media advertising.
Expert insights. Personalized for you.
82 
Let's personalize your content