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Houston, We Have a Problem: Malvertising Is a Threat to Our Livelihood

Ad Monsters

The research reveals an urgent need for education to protect both consumers and businesses from criminal activity in the supply chain. He too clicked on a clickbait ad and talked to scammers who persuaded him to install AnyDesk on his computer. billion in online fraud , many of which began with a clickbait ad. .

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Maximizing ROI: Analysis of Native vs Display Ads

Smart-Hub

Driving high-quality traffic, educating the audience, and gaining their trust. Instead of using clickbait techniques, it would be more appropriate to address customers’ pain points or offer them a specific benefit. Works best for Retargeting campaigns and promoting those products that require engaging visual introduction.

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Native Advertising for SaaS: A Perfect Alternative to Facebook Ads

Single Grain

Their campaigns are conversion-driven and mostly promote product landing pages – the practice is less popular than the use of educational or entertaining content as a pre-sell landing page. When possible, advertisers should attract audiences with messaging that educates or entertains before moving people to the buying decision.

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From Unboxings to Listicles: 21 Video Content Types That Convert

Single Grain

IGN is one of the channels that has dominated the gaming sphere: They create different types of video content in the gaming sphere, such as news, reviews, clickbait, and playthroughs. If you want to make educational videos or want to take your viewers on a new journey, this is a great format. Plus, webinars are affordable.

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Beyond the Blog Post: 21 Inspirational Branded Content Examples

Single Grain

Branded content delivers value to the consumer by inspiring, educating or informing them. Here they puree an Amazon Echo : Or you could watch them blend an iPhone , golf balls , or even a crowbar , which turns out to be a fun piece of clickbait. 9) NerdWallet Educates Customers with Short, Engaging, Educational Videos.

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How (and Why) to Conduct an Effective Blog Post Audit

Single Grain

The first thing I look at is the quality of the content, because if you’re not giving your reader something of value (whether it’s educational or entertaining), nothing else will matter. Get A Free Consultation. Content Quality. A strong headline is attention-grabbing, informative, and makes you want to click it to read the full article.

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