InMobi

OCTOBER 3, 2016

Video consumption is rapidly shifting from 47 inches to 4.7 inches, and communicating value propositions through mobile video is the next big gold standard. Mobile video’s telling effect on key downstream metrics such as click-through rates (CTR), conversion rates (CVR) and quality of users acquired is unparalleled.

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MobileAds

JANUARY 20, 2021

So, it’s expected for many to wonder: What are the best mobile ad formats for my marketing campaigns? There’s no such thing as a universal ad format. So instead, let’s look at the available types of ads for mobile—traditional and trending. On overall ad spending for interstitial is high. Pros of Interstitial Ads.

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InMobi

DECEMBER 13, 2019

The mobile app advertising market grew by leaps and bounds in 2019. In North America, programmatic ad spend coming through InMobi Exchange during the first three months of 2019 was 299% greater than what came through during the same period in 2017. But is 2019 the tip of the iceberg? Does it all fall off a cliff in 2020?

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Monetize More

JUNE 1, 2023

Are you looking to monetize your website or app and earn some extra income? Ad networks can offer a lucrative revenue stream for content creators and app developers. Understanding Ad Networks and Monetization What is an Ad Network? Understanding Ad Networks and Monetization What is an Ad Network?

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Smart-Hub

NOVEMBER 1, 2023

And each of these media actually has ads built into them. Since all of those media channels are different, a huge number of ad formats are designed specifically for these media – mobile video ad formats, desktop ones, and even ones for Smart TVs and digital out-of-home billboards. SmartHub's Features Have No Limits!

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Brid.tv

JUNE 28, 2023

This takeover came from the advanced technology that allowed advertisers to target their audience more effectively, serving actual relevant ads to consumers, unlike traditional advertising , where ads are not consumer-specific. Table of Contents [ hide ] What Is Behavioral Targeting? How Does Behavioral Targeting Work?

Advertising 52

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Smart-Hub

OCTOBER 24, 2023

Monetization allows targeted advertising; with its help, advertising technologies are developed, various innovations are introduced, and data is collected. Programmatic advertising is an approach to digital ad distribution familiar to every modern marketer that plays a key role in the online traffic monetization process.

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Single Grain

JULY 17, 2023

But with your target audience spending more time online than ever before, traditional marketing and advertising methods often struggle to keep pace with evolving consumer behaviors. Multichannel ads increase efficiency and cost-effectiveness and improve targeting and personalization to help companies to achieve better ROI.

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Single Grain

JUNE 20, 2023

Welcome to the dynamic world of mobile advertising trends, where businesses can harness the power of cutting-edge technologies to engage their target audience like never before. This growing trend emphasizes the importance of SMS marketing, a personal and direct form of communication with a high open and response rate.

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NewProgrammatic

OCTOBER 12, 2021

The key advantage here is intent-based targeting. That’s why search ads have slowly but surely become superior to other ad formats (especially to regular display advertising) not only in terms of brand safety but also because of the much-improved customer journey. Search advertising is often associated with Google Ads only.

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Smart-Hub

MARCH 19, 2024

This time-tested ad format still remains popular, and its programmatic market value is expected to exceed $1459 billion by 2030. Do these statistical facts mean that native ads are less effective than the display ones? Feature Freedom: Skyrocket Your Ad Exchange With SmartHub! The first result we see is a native ad from Dell.

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Single Grain

JUNE 5, 2023

Social media advertising is continually evolving, and unless you’re an ads expert, you might not know all the latest strategies and tips to help you maximize your ad potential, create compelling ad copy, effectively reach your ideal client, and stand out on the platform. Advertising on Facebook is similar to Google Ads.

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Clearcode

APRIL 26, 2022

In today’s video, I’m going to be explaining the complicated world of AdTech and programmatic advertising. This video is designed for anyone who has recently started working in the digital advertising industry and for those who want to learn more about digital advertising works.

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Brid.tv

DECEMBER 2, 2022

With so much traffic, it is no wonder that mobile ads have such great monetization potential. Are you planning to turn your app or mobile-friendly website into a source of revenue? Today, we’ll take a look at some of the most popular mobile ad formats and help you choose the right one for your business. Mobile Display Ads.

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Single Grain

NOVEMBER 14, 2023

With that in mind, it pays to consider some great alternative ad networks to ensure that your business gets the most bang for its proverbial buck. So while market leaders like Facebook Ads and Google Ads are great platforms for driving targeted traffic, there are reasons to test alternative channels.

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