Digiday

MARCH 27, 2023

Sponsored by Best Buy Ads Retail media networks have surged in recent years as retailers leverage first-party data to establish robust media and advertising businesses for brands. This includes advertisers in consumer electronics (92%), apparel and footwear (76%) and other specialty retail (75%).

Retail 63

Retail Geo targeting Electronics Media 63

Martech Series

JANUARY 5, 2023

Its essential significance, however, is in the fact that it puts your company one step closer to generating more income and raising brand awareness at a reduced expense. Users have a better overall impression of your app after using it, increasing the likelihood that they will frequently use it again. Geo Targeting.

Geo targeting 100

Geo targeting Marketing Brand Awareness Retail 100

InMobi

AUGUST 21, 2013

Although roaming data charges are higher, many airports offer free WiFi within the airports which provides an opportunity for retail brands to use geo targeted mobile ads and time bound offers to drive foot traffic. There has never been a better time to embrace the power of mobile revolution. So mobilize soon.

Marketing 52

Marketing Geo targeting Mobile Ads Rich Media 52

Single Grain

JULY 31, 2023

Now, more than ever, local businesses need effective strategies to reach their target audience and maximize their return on investment – like local PPC. Local PPC advertising offers businesses an unparalleled opportunity to target specific audiences, boost brand awareness and optimize conversions like never before.

Conversion 52

Conversion Geo targeting Click Through Rate A/B Testing 52

Single Grain

JUNE 21, 2023

Influencer Marketing Hub ) LinkedIn has better brand awareness in the UK than in the U.S. DataPortal ) Businesses with an active LinkedIn page receive 7x more impressions, 5X more page views, and 11x more clicks per follower. Demand Sage ) 69% of marketers state that hyper-targeting is more successful than a broader approach.

Advertising 98

Advertising Marketing CPC ROI 98

Lemonads

SEPTEMBER 10, 2020

To give Taboola a shot to success, expect to use a test budget of at least $500 With their impressive massive scale, unique content consumption data, and world-class AI technology, they’ve helped and are helping thousands of advertisers and publishers reach their audiences with compelling native ads and in a “brand-safe” environment!

Native Advertising 52

Native Advertising Advertising CPC Banner 52

Single Grain

JUNE 6, 2023

Pay-per-click (PPC) advertising provides a powerful opportunity to ensure your brand is placed in front of the right audience, helping you boost brand awareness and increase sales. From sophisticated strategies like geo-targeting to dayparting, you can leverage expert advice to maximize the effectiveness of your campaigns.

Click Through Rate 52

Click Through Rate Impressions CPC ROI 52