The State of Programmatic Video in Asia: Q1, 2020
InMobi
MAY 4, 2020
Advertisers across industries invest almost equally in vertical video – Shopping (50%), Finance (44%), Dating (43%), and landscape video. News is the biggest programmatic spender Programmatic video ad spends grew 7 percent YoY in India with the top verticals being News, Shopping, Business, Entertainment and Finance.
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