InMobi

MAY 21, 2019

12 percent of all time spent on a mobile device is in browsers, according to comScore. Roughly half of all smartphone owners don’t conduct mobile searches. billion mobile connections /endpoints in the world, according to GSMA. Between 2016 and 2017, in-app video ads click-through rates (CTR) grew 300 percent.

Advertising 52

Advertising Video Ads Mobile Ads Viewability 52

Adtelligent

OCTOBER 6, 2021

To choose the right monetization strategy, one must be fully versed in the ad formats available through programmatic and lucrative for advertiser’s needs. Display Ads. Display ads usually refer to banner advertisements at the header, footer, or sidebar in the programmatic ecosystem. UX as a priority.

Header Bidding 52

Header Bidding Ad Exchange Ad Inventory Demand Side Platform 52

Single Grain

JUNE 5, 2023

Forbes ) Most e-commerce sellers use search engines, such as Google Shopping, Bing, and Yahoo, for digital advertising. User Guiding ) 34.68% of advertised video game consoles are second-hand. User Guiding ) Mobile wallets accounted for 50% of worldwide e-commerce transactions. of paid clicks come from mobile devices. (

Advertising 52

Advertising Finance CPC Brand Awareness 52

Single Grain

AUGUST 7, 2023

Mobile Advertising Mobile advertising refers specifically to the use of advertisements that are designed to be displayed on mobile devices such as smartphones and tablets. These advertisements can take various forms, including: Banner Ads : Displayed at the top or bottom of an app or mobile website.

Advertising 52

Advertising Mobile Ads Banner Rich Media 52