InMobi

MAY 21, 2019

12 percent of all time spent on a mobile device is in browsers, according to comScore. Roughly half of all smartphone owners don’t conduct mobile searches. billion mobile connections /endpoints in the world, according to GSMA. By 2020, that will likely drop to 12 minutes daily. There are more than 8.9 in Q1 2018.

Advertising 52

Advertising Video Ads Mobile Ads Viewability 52

Single Grain

JUNE 5, 2023

Forbes ) Most e-commerce sellers use search engines, such as Google Shopping, Bing, and Yahoo, for digital advertising. User Guiding ) Mobile wallets accounted for 50% of worldwide e-commerce transactions. Forbes ) The online cart abandonment rate on mobile is 84% and 72% on desktop. of paid clicks come from mobile devices. (

Advertising 52

Advertising Finance CPC Brand Awareness 52

Adtelligent

OCTOBER 6, 2021

Display ads usually refer to banner advertisements at the header, footer, or sidebar in the programmatic ecosystem. Ads are usually displayed as recommendations on the streaming platforms such as Youtube or as a display banner in the video player. Display Ads. They can be placed within the text or appear in a pop-up (interstitial ads).

Header Bidding 52

Header Bidding Ad Exchange Ad Inventory Demand Side Platform 52

Single Grain

AUGUST 7, 2023

Mobile Advertising Mobile advertising refers specifically to the use of advertisements that are designed to be displayed on mobile devices such as smartphones and tablets. These advertisements can take various forms, including: Banner Ads : Displayed at the top or bottom of an app or mobile website.

Advertising 52

Advertising Mobile Ads Banner Rich Media 52