Remove Banner Remove Communications Remove Impressions Remove Search Advertising
article thumbnail

5 Programmatic Advertising Examples That Will Inspire Your Next Campaign

Smart-Hub

To attract new subscribers, The Economist embraced programmatic advertising and launched a campaign designed to grab the attention of readers – the campaign is now among the most successful programmatic display advertising examples. Results The results of The Economist’s programmatic advertising campaign were impressive.

article thumbnail

The Ultimate Guide to Direct Response Marketing

Basis

72% of consumers expect businesses they buy from to recognize them as individuals, and 78% are more likely to repurchase having received tailored communications. Having established a direct line of communication, you can continue your dialogue by providing relevant content or other products and services they might find valuable.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

The Ultimate Guide to Direct Response Marketing

Basis

Research shows 72% of consumers expect businesses they buy from to recognize them as individuals, and 78% are more likely to repurchase having received tailored communications. is to know your target audience—to fix your offer on a buyer persona and then craft something that will appeal to their emotions: their wants and needs. Direct Mail.

article thumbnail

8 B2B Digital Marketing Case Studies to Inspire You

Single Grain

Buzzvil applied its lock-screen advertising method to create a highly visible and engaging ad campaign for the airline: The lock-screen ads featured stunning imagery of the airline’s destinations and offered users the opportunity to book a flight directly from their lock screen. Buzzvil analyzed the 5.4

article thumbnail

NFT Marketing: Everything You Need to Know to Get Started

Single Grain

Communication is the key to manage your audience. For instance, keeping your community informed about the next drop (an “event” when your NFT sale begins) is crucial in order to encourage more bids. You can also leverage banner advertising and search advertising via Google and Bing Ads.

article thumbnail

An NFT Marketing Checklist for Your Crypto Project

Single Grain

2) Build Your NFT Community. Building an NFT community is a great way to communicate your business value and NFT worth with your target audience and stakeholders. Look for relevant NFT artists by searching for appropriate hashtags (more on this in the next section): …and then inform them about your upcoming NFTs.

article thumbnail

22 Companies Dominating the World With Content Marketing Campaigns

Single Grain

Content marketing gets 3X more leads than paid search advertising. 70-80% of search engine users are only focusing on the organic results. class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Get A Free Consultation. 1) Neil Patel.

Marketing 106