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Targeting International Travelers? Fine-tune your campaigns with insights into this audience segment

InMobi

At InMobi, we deliver 200 Billion ad impressions a month. By processing and studying the data signals accompanying each impression over the last six months, we get a peek into the consumers at the other end of the 1.2 trillion impressions. Men are loyal to brands while women are loyal to good service.

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InMobi bags 67 industry awards for ad tech excellence in 2022

InMobi

With 'out-of-the-box' campaigns that impressed smartphone users and the esteemed jury, InMobi secured seven wins at the Mob-Ex Awards 2022, held in Singapore. For Kia, a leader in the automobile space, InMobi crafted an immersive experience with interactive voice ads, fetching a Gold at IDA 2022. Know more here.

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Innovation vs. rebranding: How to choose the best change for your business

Martech

Others include: The automobile. However, you may not see the ROI you want from those efforts. Marketing must lead and not just impress internal stakeholders. .” It’s the idea of creating value by bringing new ideas to life. The assembly line. The airplane. Electric vehicles. Biodegradable oil-based plastics.

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10 Best Facebook Advertising Strategies to Drive More Revenue

Single Grain

You can also run your advertisements using the CPM (cost per thousand impressions) model. 2) Create Enticing Ad Copy Ad copy is the key content that excites and convinces potential buyers to increase your website traffic, conversions, profitability, and ROI. This is a highly effective way to improve your ROI.

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Hulu Advertising 101: A Guide to Running Streaming TV Ads

Single Grain

For instance, if an automobile advertiser offers the user a choice between a truck, SUV or Coupe, and the user chooses SUV, then, SUV-related ads are shown during the show. If you are making a 15-second video, make it humorous because funny videos leave a lasting impression in viewers' minds, and they are more likely to remember your brand.

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11 Companies That Are Doing Mobile Advertising Right in 2019

Single Grain

Google Ads, Facebook and Unity (in Europe, the Middle East and Africa) are the top 3 mobile advertising channels in terms of ROI. The selection of a mobile ad platform depends on your target audience, so it is important to understand the needs of your audience and choose a platform that can offer you the maximum ROI. Impressions.