Single Grain

JULY 30, 2025

Unlike generic creative tools, Karrot.ai’s platform integrates directly with LinkedIn’s native advertising infrastructure, enabling automated personalization that maintains brand consistency while generating thousands of account-specific creative variations. Karrot.ai – Best Overall Choice for B2B Enterprise ⭐ Karrot.ai

A/B Testing

VideoWeek

APRIL 25, 2025

Roku and Adobe Partner for Planning and Activating CTV Audiences Roku, a US-based smart TV and streaming company, has partnered with Adobe to integrate the Roku Data Cloud and Adobe Real-Time Customer Data Platform (CDP) Collaboration. Brands can now use Audigents curation solutions to reach Verves global audience of 2.5

Ad Tech

Single Grain

APRIL 29, 2025

The reasons why are compelling: rising CPCs on Google platforms, changing consumer behaviors, and the emergence of specialized alternatives that deliver superior performance for specific audience segments. Audience diversification : Different platforms reach unique audience segments that Google might miss.

Media

Single Grain

JULY 9, 2021

million people worldwide using ad blockers to avoid traditional display advertising, marketers have shifted their budgets to new advertising channels. One such channel is native advertising, which has allowed publishers to continue to monetize their audiences while offering a pleasant reading experience.

Native Advertising

Basis

FEBRUARY 28, 2023

Native advertising: the veritable chameleon of the digital marketing world. It’s come a long way since its inception over a decade ago, evolving into an important strategic component of digital campaigns that can effectively connect brands with their audiences. What is Native Advertising?

Native Advertising

AdPushup

JANUARY 17, 2023

Native Advertising is definitely something that is becoming increasingly popular, and if you are looking forward to having a successful ad campaign, it is important that you, too, become abreast of the examples of native ads and how it actually works.

Native Advertising

Single Grain

MARCH 3, 2023

, SaaS brands are exploring alternative marketing methods — like native advertising. Should you follow the trend and start with native advertising? How do you make native ads work for SaaS? Get My Free SaaS Marketing Plan What Is Native Advertising? Is it worth the time and money?

Native Advertising

Basis

JULY 23, 2024

In many ways, native advertising is the veritable chameleon of the digital marketing world. It’s come a long way since its inception over a decade ago, evolving into an important strategic component of digital campaigns—so much so that US native ad spend accounted for almost 60% of total display ad spending last year.

Native Advertising

Martech Series

DECEMBER 28, 2022

That said, native ads are not suitable for all types of products and services. For a specific niche with a small target audience, such ads are usually not recommended. If you want to use native ads for your business, native advertising platforms can help. A native ad platform,Taboola can help you with this.

Native Advertising

Martech Series

AUGUST 22, 2022

PubMatic’s clients benefit from direct access to quality, brand-safe native video and display placements across MGID’s exclusive roster of premium global publishers, with an addressable audience of over 900 million unique monthly users.

Audience

Lemonads

JUNE 28, 2020

Many people in marketing and advertising aren’t exactly sure what native advertising is. It is important to learn that native advertising and content marketing are not interchangeable terms, and while sharing similarities and methods, can be very different. So, what is native advertising?

Native Advertising

AdPushup

JULY 24, 2024

Discover the secret to captivating audiences with native advertising. Learn from 7 top-performing native advertising examples that drive massive engagement and conversions. Boost your brand’s visibility and ROI with these proven strategies.

Native Advertising

Single Grain

MAY 16, 2023

Out of all the paid media strategies in the digital marketing industry, native advertising is becoming one of the most popular. But in order to convert leads with native ads, advertisers must pay attention to the latest trends so they don’t fall behind. Work With Us What Is Native Advertising?

Native Advertising

Lemonads

SEPTEMBER 3, 2020

Native Advertising Headlines have never been so simple! Going forward to start we advise you to read our article: What is a Native Advertising? If you don't know about Native Ads yet, if you know you can read on, and learn how to build Headlines that click and sell. 1) Best time to post on Instagram Best Time.

Native Advertising

Single Grain

AUGUST 1, 2023

Are you aware of all the benefits of native advertising? With all the online advertising options, more and more companies are choosing to invest in a native advertising strategy. It is not only an effective advertising method, but it’s becoming a necessary way to dominate the competition.

Native Advertising

Fuel Lines

MAY 5, 2013

Most agencies haven’t learned the lesson that it takes content that has value to attract their audience. When you get into the work it’s a whole new thing bringing together different disparate pieces- from editorial to some newer sexier native advertising, to the social paid side of things.

Agency

Agility Ads

JANUARY 17, 2022

Native and programmatic advertising are different aspects of digital advertising. Native advertising refers to how advertising is published, and programmatic advertising is a way to buy and sell digital advertising spaces. What Is Native Advertising?

Native Advertising

Smarty Ads

SEPTEMBER 12, 2023

In today's post-innovation age, the way brands communicate with their audience has evolved dramatically. Amidst the clutter of banner ads, pop-ups, and video interruptions, a new form of digital advertising has emerged, offering a breath of fresh air: native advertising.

Native Advertising

Lemonads

SEPTEMBER 10, 2020

Why should you know about these top 9 best native advertising platforms ? With all these advertising platforms popping up, the biggest question above all is, which should we pick? You can now fully compare each platform in which you’ll find all their offers, pros, and cons for publishers and advertisers! That’s right!

Native Advertising

Lemonads

AUGUST 10, 2020

AdNow advertising service has been used by millions of webmasters , making really good profits from the platform, having 114 countries benefit from it! Take a look at their audience profile! To not even mention their native advertising platform reach. AdNow native advertising platform reach And their Global reach.

Native Advertising

InMobi

APRIL 25, 2016

We recently hosted an online hangout with India’s leading mobile-first companies, as part of the inDecode series, discussing what’s on everyone’s minds - Native Advertising. Native has given us extremely high eCPM yields and we are very happy the format is engaging and has actually enhanced our users ’ experience.

Native Advertising

Lemonads

JULY 27, 2020

A landing page can make or break a native advertising campaign, but few marketers are certain they understand what native advertising is, and how they can effectively use them with landing pages. Back in 2014, Copyblogger ran a survey and found 49% of marketers had no idea what native advertising is.

Native Advertising

Lemonads

AUGUST 17, 2020

When combined with native advertising, advertorials have the ability to inform customers about your product and highlight the benefits it offers while gently ushering them to your landing page, which in turn improves the performance of your ads. Advertorials tend to work best when they feel more like an informational piece.

Native Advertising

Exchange Wire

MAY 24, 2023

MGID, the global advertising platform, today announced a partnership with Playmaker, the digital sports media company that delivers authentic content experiences through its portfolio of sports media brands. The partnership will see the direct integration of MGID’s native ads across [.]

Native Advertising

AdPulp

DECEMBER 4, 2019

I am happy to report that a portion of the Adpulp audience does indeed perk up when new research reveals significant findings. In this case, we have a new study that validates “native advertising,” a popular form of digital advertising. Do you get excited by new academic research?

Native Advertising

Martech

OCTOBER 4, 2023

Data can help uncover topics that matter most to your target audience and inform personalization efforts. Native advertising growth: Native advertising, which focuses on creating ad copy that is relevant and natural for customers, is expected to increase exponentially.

Marketing

All About Advertising Law

JANUARY 4, 2018

The FCC’s Sponsorship Identification Rule is a close, perhaps neglected cousin of the FTC’s Enforcement Policy Statement on Deceptively Formatted Advertisements , i.e., its Native Advertising Guide.

Native Advertising

Smarty Ads

OCTOBER 22, 2021

Audiences are tired of ads and the bad user experience that they bring. Annoying ads and popups are so 2008. The pop-up creator even had to publicly apologize for having such a bad idea. The most common reason why users don't like certain sites is too.

Native Advertising

All About Advertising Law

SEPTEMBER 30, 2015

If there is one takeaway from yesterday’s panel on native advertising, it’s that sponsored content is not going anywhere in the foreseeable future. Although NAD has talked about it before, the FTC has held a workshop to address it, and of course, we’ve blogged on it , native advertising is still a hot topic.

Native Advertising

InMobi

MAY 14, 2014

To some extent banners did the same for the digital advertising industry (and by extension mobile advertising) in the early 2000s. Native advertising is being hailed as the latest black of the mobile advertising industry and everyone who is anyone is putting out the word on their capabilities.

Native Advertising

Martech Series

JANUARY 17, 2023

This unique deal makes Taboola the exclusive native advertising partner for all of Yahoo’s digital properties, strengthening Taboola’s position as a leading native advertising offering for advertisers, publishers and merchants on the open web. There is a wave of benefits coming our partners’ way.

Header Bidding

Martech Series

DECEMBER 6, 2022

Digiday and Taboola Survey Shows Publishers Grew Affiliate Marketing As a Significant Revenue Source, As Native Advertising and Affiliate Marketing Make Up the Majority of Revenue. Commerce content and native advertising are seeing an increase in dedicated publisher budgets.

Affiliates

All About Advertising Law

DECEMBER 22, 2015

The FTC just released their endorsed Enforcement Policy Statement on Deceptively Formatted Advertisements and business guidance on Native Advertising. A long time ago, in a conference room far, far away, the FTC held a workshop on Native Advertising with a promise that some form of industry guidance would follow.

Native Advertising

Martech Series

OCTOBER 31, 2022

a leading sales house, tech partner and intermediary for publishers and advertisers in the Dutch digital advertising space with a strong focus on sports, lifestyle and automotive audiences. Azerion will integrate [M]media’s display, video and native advertising capabilities, adding to its robust current offering in these areas.

Media

Martech Series

FEBRUARY 21, 2023

TV buying and measurement platform broadens its data and targeting capabilities Tatari , a leading platform for buying and measuring advertising across both linear and streaming TV, announced the integration of Experian’s marketing data into the Tatari platform. Clients include Made In, Daily Harvest, Wpromote, and Fubo.

Marketing

Martech Series

DECEMBER 19, 2022

The past year’s roadmap made significant advances for publishers and advertisers, leading to 91% of publishers transacting on multiple formats and over 70% of publishers offering video inventory via TripleLift. The Native Leader. Digiday Technology Awards Best Native Advertising Platform finalist.

Native Advertising

Martech

AUGUST 31, 2022

Today, native advertising and discovery platform Taboola announced a new product feature aimed at fighting misinformation shared on TikTok and other social media. Platforms like TikTok are designed to grow their audience and keep them watching videos, which cuts into time spent consuming other content like news. Why we care.

Media