Lemonads

JUNE 28, 2020

Many people in marketing and advertising aren’t exactly sure what native advertising is. It is important to learn that native advertising and content marketing are not interchangeable terms, and while sharing similarities and methods, can be very different. So, what is native advertising?

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Lemonads

SEPTEMBER 10, 2020

Why should you know about these top 9 best native advertising platforms ? With all these advertising platforms popping up, the biggest question above all is, which should we pick? You can now fully compare each platform in which you’ll find all their offers, pros, and cons for publishers and advertisers! That’s right!

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Lemonads

JUNE 4, 2020

Affiliate marketing generates 15% of the digital media industry’s global revenue, so this type of advertising produced almost 23 billion US dollars in 2019 alone. For example, many marketers use the terms ad network and affiliate network interchangeably, but these platforms are fundamentally different.

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Lemonads

NOVEMBER 3, 2020

Push and native ad formats have become increasingly popular among affiliates in the last years because they’re an extremely effective way to funnel high quality and convert traffic to your offers! So, if you are an advertiser or a publisher searching for these criteria, you’ve landed in the right spot! Pretty neat, right?

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MNTN

NOVEMBER 22, 2022

Performance marketing refers to digital marketing in which advertisers only pay when a specific measure of success is achieved. For example, with pay-per-click advertising, you only pay when someone engages with your social media materials. Programmatic Display Advertising. Native Advertising.

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MNTN

JANUARY 13, 2023

Performance marketing is a digital marketing strategy in which businesses are only charged an advertising fee based on the performance of their advertising campaign. This form of smart advertising is great for creating retargeting ads and highly personalized ads. Social Media Marketing. Native Advertising.

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Advertising CPA Marketing Brand Awareness 52

Basis

NOVEMBER 7, 2023

With CTV, advertisers can access that familiar TV-like experience (and TV-like benefits), but with the added bonus of digital targeting capabilities and access to audiences that have either supplemented or replaced their linear viewing hours with digital media.

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