Adweek
OCTOBER 17, 2022
Oracle Advertising will provide brands on Nextdoor with more controls and greater transparency with the aim of helping them maximize their presence on the platform under terms of a strategic collaboration revealed Monday.
Martech Series
FEBRUARY 24, 2023
Marketing Technology News: How to Advertise in a Recession in Five Simple Steps We’re empowering Web3 projects to operate in today’s uncertain regulatory environment with the peace of mind that they are fully compliant “Rather than reinventing the wheel, kycDAO leverages what already works in the real world and translates it to Web3.
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Martech Series
JULY 13, 2022
. “Bad actors use fake accounts to hide under the veil of anonymity to do us harm,” Schwartz continued, noting that, “The social media and Big Tech giants don’t require users to verify their identity during the onboarding process, largely driven by advertising business models which put a premium on an ever-growing user base.
AdExchanger
MARCH 11, 2024
Our verification service filters out 99.9% Practically every ad tech vendor has put out a press release in recent months full of bluster about cutting out made for advertising sites […] The post Adalytics Report Torches Ad Tech For Touting MFA Prevention, While Scarfing MFA Supply appeared first on AdExchanger.
Ad Monsters
MARCH 27, 2024
After some ad experts investigated the programmatic ad auction, they found that some advertisers were bidding at rates as high as $1 billion. The Billion Dollar Ad Server Error Adomik, a data analytics company, identified that these high CPM bids caused tens of millions, possibly up to $100 million, in erroneous advertising bidding.
InMobi
DECEMBER 6, 2016
Hosted by Sir Martin Sorrell and Yossi Vardi, the event attracted the best and brightest minds in advertising. The discussions at Stream covered a spectrum of thought-provoking topics such as Artificial Intelligence, Parenting in the Digital Age, Why Hillary lost the Election, The Future of the Advertising Agency and Corporate Transparency.
InMobi
JUNE 5, 2018
If you’re new to mobile advertising or the advertising technology landscape in general, then it can be hard to know where to begin and who all the players are in the space. KEEP READING Advertisers This may seem like a self-explanatory term, but let’s define it just to be sure. What specific websites/apps the ad ran on.
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