Martech

MARCH 15, 2022

Advertisers are willing to invest in adtech for its ability to attract a target audience and generate strong insights. The pending loss of third-party cookies means contextual advertising will become more important than in the past and adtech is essential to marketers who are looking for ways to access customers through contextual data.

First-Party Cookies 108

First-Party Cookies Cookies Impressions Ad Exchange 108

Monetize More

JUNE 22, 2022

A range of ad formats is supported by InMobi, including interstitial ads, banners, rewarded videos, and native ads. They have a CPM-based revenue model, but they do not reveal how much money they give to their publishers. How will you benefit from this interstitial ad network? AdXXX for Interstitial Ads.

Ad network 52

Ad network Fill rate Banner CPM 52

Martech

OCTOBER 19, 2022

This allows the advertiser to bypass ad exchanges and have their buying platform plugged directly into the publisher’s inventory. Preferred deal is a one-on-one programmatic auction where publishers sell premium inventory at a set CPM price to a selected number of advertisers. The more specific the targeting, the higher the cost.

Advertising 104

Advertising Marketing Ad Exchange Retail 104

Brid.tv

DECEMBER 20, 2022

CPM CPC CPA CPI How Much Money Can You Earn From In-App Advertising? Most Popular In-App Advertising Formats Banner Ads Video Ads Native Ads Interstitial Ads Rewarded Video Ads Playable Ads How to Start With Mobile In-App Advertising? Last year, the in-app ad spend reached $240 billion worldwide.

Advertising 54

Advertising CPM Mobile Ads CPC 54

Monetize More

MAY 22, 2023

Ad networks are third-party platforms that connect advertisers with publishers, and offer various ad formats and targeting options. You want to select ad networks that offer high-quality ads, competitive payouts, and relevant ad targeting options.

Finance 52

Finance Affiliates Ad network A/B Testing 52

Digiday

APRIL 26, 2023

To appeal to brands and consumers alike, the top ad-supported streaming services offer a variety of plans and pricing, device availability, ad and software innovations, and ad targeting capabilities, all in the hopes of winning advertisers’ dollars and viewers’ attention. Everybody’s kind of waiting.”

Impressions 53

Impressions Ad Targeting Audience Agency 53