Ad Ops Hero
JANUARY 25, 2021
Digital Ad Operations (also known as ad operations, ad ops, online ad operations) denotes to the process that support the managing and delivering the advertisements through digital platforms. Ad Ops is responsible to set up and optimize the ad campaigns by following the various checks and policies.
MobileAds
JANUARY 25, 2021
The need for a proper mobile ad server is vital. Especially when you look for better control over your ad operations. It is a best practice to use your ad server, especially if you run a consistent volume of ad campaigns. But, that’s not always the case for mobile rich media. Video ad serving.
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Ad Ops Hero
MARCH 25, 2023
Rotation of ads. Adding event tags to impressions & clicks, other platforms can keep track of data. This is because 70% of digital media performance is driven by creativity. Google Campaign Manager 360 integrates natively with the Google Marketing Platform’s creative asset and rich-media authoring tools.
InMobi
JUNE 5, 2018
The media agency can choose to implement additional layers of reporting and verification tech to their campaigns. For instance, an ad server is a technology platform that can host and serve display ads, along with providing reporting and other important campaign analytics. If the ad unit was displayed correctly.
Automatad Inc.
DECEMBER 1, 2023
Linear video ads Linear video ads are the most common type that plays before, during, or after the main video content. They are often skippable, allowing viewers to skip the ad after a few seconds. The linear video ads have further formats like in-stream and bumper ads. Buyers can target only one market at a time.
Monetize More
NOVEMBER 24, 2022
There’s a non-stop search for creative ways to deliver ads on mobile, thus the birth of these large ad formats which up to now, continues to grow. In a recent study from Adpiler , 320×50 mobile ad size was found to be the most popular ad size for mobile. 27% of all ad impressions is this medium banner.
MobileAds
JANUARY 24, 2021
What is an Ad Server? An ad server is a technology which manages, serves, tracks and reports online display advertising campaigns. There are two types of ad servers in the advertising ecosystem: publisher (supply side) and advertiser (demand/buy side) ad server. How do ad servers work?
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