Brid.tv

DECEMBER 21, 2022

Key Features: Supports the most popular mobile ad formats Actionable and detailed analytics Real-time bidding 100+ partner ad networks Brand-safety tools. Supported Ad Formats Payment Model Minimum Traffic In-app video ads Interstitial ads Banner ads Rich media ads Instream video ads CPM 100,000 monthly users.

Ad network 66

Ad network Mobile Ads Header Bidding CPM 66

Paleo AdTech

MAY 9, 2023

A moment of reckoning came when Google acquired Havas’ favored ad server, DoubleClick, and the team began to wonder what might happen if Mountain View restricted access to ad serving log-files. Next stop was MediaMind, formerly Eyeblaster, a rich-media ad server. and is now CEO of FreshBooks.)

Ad Server 52

Ad Server Rich Media Agency Ad Tech 52

Brid.tv

JUNE 26, 2023

Google’s ad server works programmatically and through real-time bidding auctions, giving publishers plenty of flexibility. With state-of-the-art programmatic video advertising technology and a variety of video ad formats (both desktop and mobile, instream, outstream , in-app video, etc.),

Ad network 40

Ad network Video Ads Header Bidding CPM 40

Monetize More

MAY 30, 2023

Provides an ad server, RTB ad exchange, private marketplace capabilities, and high fill rates with access to numerous DSPs and integrated ad networks. PubMatic Offers a digital ad platform for app developers and publishers, including the OpenWrap SDK for header bidding in mobile in-app ads.

Ad network 97

Ad network Mobile Ads Ad Exchange Fill rate 97

PubMatic

JANUARY 11, 2024

Test automation scripts then cover all the underlying SDK features, including open measurement SDK (OMSDK) compliance, mobile rich media ad interface (MRAID)/Interstitial/Banner ads, StoreKit Ad Network (SKAdnet), privacy compliance, callbacks, ad events, reporting, and ad rendering.

Ad Tech 90

Ad Tech Banner Ad Server Rich Media 90

Paleo AdTech

DECEMBER 10, 2023

.” The AT&T ad that was also part of the campaign gained at 25% click-through-rate (likely an all-time industry high) due to its novelty, and John tells Marty the mind-numbing way these ads were measured: log files were printed out and individual “gifs” were counted, manually. “G.M.

Media 52

Media Click Through Rate Rich Media Ad Server 52

Brid.tv

NOVEMBER 25, 2022

hide ] What Is an Ad Monetization Platform? Features to Look for in an Ad Monetization Platform Variety of Ad Units Ad Demand Cross-Device Monetization In-House Ad Server Extensive Video Header Bidding Support Ad and Header Bidding Analytics Top 5 Ad Monetization Platforms for Publishers in 2023 1.

Header Bidding 52

Header Bidding Ad Server Video Ads Ad Exchange 52

Brid.tv

NOVEMBER 22, 2022

Key Features: Suitable for beginners High-end security Excellent engagement tracking tools Has a variety of non-intrusive ad formats Mediation between numerous ad networks supported Excellent personalization features. Supported Ad Formats Minimum Traffic Banner Ads Instream Video Ads Interstitial Ads Rewarded Ads Rich Media Ads N/A.

Header Bidding 52

Header Bidding Banner A/B Testing Video Ads 52

Monetize More

OCTOBER 18, 2022

By utilizing video ads through Primis you can deliver users with an alternative ad format that they love and earn high ad revenues! Smart ad server. With Smart Ad Server publishers run video ads through a unified ad stack and manage them through the same platform they run display ads.

Ad network 52

Ad network Video Ads Ad Server Header Bidding 52

InMobi

APRIL 30, 2019

The Video Ad Serving Template, more commonly referred to as VAST, was first established by the Interactive Advertising Bureau (IAB) to standardize communication between an ad server and a video player. Additionally, in April 2019 the IAB released the Secure Interactive Media Interface Definition (SIMID) spec for public comment.

Ad Server 52

Ad Server Fill rate Rich Media Viewability 52

Paleo AdTech

MAY 24, 2023

.” The AT&T ad that was also part of the campaign gained at 25% click-through-rate (likely an all-time industry high) due to its novelty, and John tells Marty the mind-numbing way these ads were measured: log files were printed out and individual “gifs” were counted, manually. “G.M.

Media 40

Media Click Through Rate Rich Media Ad Server 40

InMobi

JUNE 5, 2018

The media agency can choose to implement additional layers of reporting and verification tech to their campaigns. For instance, an ad server is a technology platform that can host and serve display ads, along with providing reporting and other important campaign analytics. If the ad unit was displayed correctly.

Advertising 52

Advertising Ad Server Ad Exchange Retargeting 52

Clearcode

APRIL 26, 2022

For those of you who haven’t heard about Clearcode before, we’re a software development company that specializes in designing and building advertising and marketing technologies, such as ad servers , DSPs , SSPs , CDPs , etc. The first ever ad server was invented by a company called FocaLink Media Services in 1995.

Advertising 52

Advertising Header Bidding Ad Server Ad Exchange 52

Automatad Inc.

JANUARY 26, 2023

It is important to note that the estimated earnings should be the revenue generated from advertising before deducting any costs, such as ad server fees, payment processing fees, or other operating expenses*. On the other hand, some ad formats can be less intrusive and less likely to impact the user experience negatively.

Header Bidding 52

Header Bidding CPC Click Through Rate Impressions 52

Paleo AdTech

DECEMBER 10, 2023

It was an ad network and ad server before anyone knew what those were. It provided a sales team and infrastructure for advertisers to buy ads from multiple publishers in a single location, target them using criteria such as location or time of day, insert them into web pages automatically and get reports.

Ad Tech 52

Ad Tech Ad Server Ad network Rich Media 52

Ad Ops Hero

MARCH 25, 2023

This is because 70% of digital media performance is driven by creativity. Google Campaign Manager 360 integrates natively with the Google Marketing Platform’s creative asset and rich-media authoring tools. Ad verification capabilities A range of integrated ad verification functions is built into CM360’s ad server.

Impressions 52

Impressions Conversion Rich Media Ad Server 52

Automatad Inc.

DECEMBER 1, 2023

Companion ads Companion video ads are usually displayed alongside the main video content, such as banners or text ads. This ad comes in many sizes and shapes, holding text, images, or rich media content around the video experience. So, if you change ad formats, you will get to cover a broader demand.

Video Ads 40

Video Ads Non-Profit CPM Viewability 40

Brid.tv

JULY 9, 2023

OpenX supports all the popular ad formats, including instream and outstream video ads , in-app ads, CTV video ads, rich media ads , and more. Aside from real-time bidding, the platform also allows publishers and advertisers to strike programmatic direct deals.

Header Bidding 52

Header Bidding Advertising Ad Exchange Ad network 52

Brid.tv

DECEMBER 20, 2022

The main drawback of rewarded ads is that users are usually more focused on the reward than the ad itself. Playable Ads. Playable Ad. Playable ads are a type of rich media ads. As the name suggests, these ads contain game-like elements, and app users can play them.

Advertising 54

Advertising CPM Mobile Ads CPC 54

Brid.tv

AUGUST 23, 2022

OpenX supports all the popular ad formats , including instream and outstream video ads , in-app adds, CTV video ads, rich media ads , and more. The platform features detailed targeting tools that help publishers and advertisers reach their desired audience easily.

Header Bidding 82

Header Bidding Advertising Ad Exchange Video Ads 82

Monetize More

NOVEMBER 24, 2022

Use both instream and outstream mobile video ads for more engagement. Keep your mobile video ads 15-30 seconds to attract attention and conversions. Interstitial Ads. Ever seen those rich media or video ads on Snapchat that cover the whole screen either annoying the viewer or embarking their interest in the ad?

Mobile Ads 59

Mobile Ads Banner Viewability CPM 59

MediaFuse

SEPTEMBER 29, 2014

If your ad ops managers are particularly adept at working with certain ad servers, then assign by system based on their server expertise and skill level. Is the ad misleading in any way? Does the ad spawn any popups/popunders? Rich Media Expandables:- Which direction does the ad expand?

Ad Ops 52

Ad Ops Non-Profit Ad Click Rich Media 52

Paleo AdTech

APRIL 29, 2021

It was an ad network and ad server before anyone knew what those were. It provided a sales team and infrastructure for advertisers to buy ads from multiple publishers in a single location, target them using criteria such as location or time of day, insert them into web pages automatically and get reports.

Ad Tech 52

Ad Tech Ad Server Ad network Rich Media 52