The Ad Tech Blog

APRIL 1, 2024

FAQs on Ad Tech Understanding ad tech can be complex, but answering some common questions can help demystify this crucial area of digital marketing: What is programmatic advertising? How does Google’s ad tech differ from traditional advertising?

Ad Tech 100

Ad Tech Machine Learning Ad Click Ad Targeting 100

NewProgrammatic

MARCH 15, 2022

Everyone has seen search ads, everyone has used search ads… and almost everyone loves paid search advertising. This is because search advertising is one of the most effective ways for digital marketers and brands to reach their audiences in a precise and efficient way. What are Search Ads?

Search Advertising 52

Search Advertising CPC Header Bidding Audience 52

YieldBird

JULY 25, 2023

Display advertising grew by 9.5% billion, while search advertising saw a 10.7% Programmatic Ads’ Impact As a company delivering software to manage programmatic ad inventory, we had to pay more attention to this topic. increase to €37.4

Advertising 52

Advertising Display Advertising Impressions Ad Inventory 52

YieldBird

JULY 25, 2023

Display advertising grew by 9.5% billion, while search advertising saw a 10.7% Programmatic Ads’ Impact As a company delivering software to manage programmatic ad inventory, we had to pay more attention to this topic. increase to €37.4

Advertising 52

Advertising Display Advertising Impressions Ad Inventory 52

Basis

JANUARY 11, 2024

Industry advertisers can prepare this group with the right questions to ask during their frequent doctor visits by leveraging messaging that relates to their experience and sharing how their brand can help.

Pharmaceuticals 65

Pharmaceuticals Healthcare Audience Education 65

Smart-Hub

AUGUST 23, 2023

Successful examples of programmatic advertising campaigns include Spotify’s use of Programmatic Guaranteed Deals for various ad formats and Airbnb’s strategic shift from search advertising to brand advertising. What are the different types of programmatic advertising?

Advertising 52

Advertising Ad Exchange Brand Awareness Impressions 52

Lemonads

OCTOBER 4, 2020

Search with keywords Broaden your search experience with the PowerAdSpy “ search keywords ” option, giving you the ability to search those ads based on keywords in your niche. You can search advertisers, competitor’s domains visiting top-performing advertisers, and check the maximum working ads they’re running !

Affiliates 52

Affiliates Geo targeting eCommerce Non-Profit 52