SODP

MAY 30, 2023

Slashed marketing budgets are the norm as at least 30% of advertisers face increasing pressure to boost ROI with less. As the stakes keep rising, a working knowledge of ad exchange platforms is essential for any professional or entrepreneur whose business involves online marketing in some form. What Is an Ad Exchange?

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Digiday

APRIL 11, 2023

For example, major manufacturers, including domestic and import brands, are hitting the accelerator on marketing spend, particularly looking to capture digital-first audiences that are interested in their EV products. Addressable ads are also more memorable and likely to drive action.

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Smart-Hub

OCTOBER 15, 2023

Get a Consultation For Free Contact us High ROI Creating a new product or solution is always risky, but a ready-made white label solution guarantees high ROI. Receive Free Custom Deployment Calculation Start An ad exchange is a digital marketplace where advertisers and publishers meet to buy and sell inventory via real-time bidding.

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VideoWeek

FEBRUARY 16, 2024

In this week’s Week in Review: OpenAI unveils impressive text-to-video capabilities, TF1 sees positivity in the ad market, and The Independent enters talks to take control at BuzzFeed UK & I. Billed as an “inventory creation service”, the product offers buyers direct access to premium video inventory.

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Smart-Hub

JANUARY 4, 2023

What is White Label ad exchange? Which SmartHub`s features and capabilities help programmatic businesses in getting great ROI and revenues? What is a White Label ad exchange? White Label ad exchange is a programmatic advertising exchange platform manufactured by an ad tech vendor, purchased and labeled by another enterprise.

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