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Five Trends That Will Shape Mobile Adtech in 2018

InMobi

In China, more people use their mobile devices to watch videos, pay bills, and order services such as taxis, retail, and food than anywhere else in the world, which suggests that China will have a greater say in the global tech industry than we think.

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How to Improve Your Amazon Ads to Increase Sales

Single Grain

Eventually, all your potential customers will start their searches on Amazon even if you’re not selling a product on the retail site. With numbers like these, we wanted to share concrete tips to help you increase your sales on Amazon, specifically through Amazon Ads. Click here to download it for free right now! Video Ads Cost.

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How To Ads on TikTok: A Beginner’s Guide

AdvertiseMint

Below are the different types of TikTok ads: 1. In-feed ads. In-feed ads are short video ads that appear in TikTok users’ feeds as they scroll through the app. An in-feed ad can last up to 60 seconds and usually includes a call to action button. TopView ads.

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187 Online Advertising Statistics: Privacy, In-App, PPC, Social and More

Single Grain

Allied Market Research ) Large enterprises have a larger global digital ad spend than SMBs. Global Newswire ) Asia has 38% of the ad trade value in purchasing power parity. Finances Online ) Ads can increase brand awareness by 80%. Statista ) The retail industry invests the most money in digital advertising. Forbes ) 87.12

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How to Easily Set Up a High-Conversion Facebook Retargeting Campaign

Single Grain

Dive Deeper: Why It’s Crucial to Choose the Right Objective for Your Facebook Video Ad. How to Create a Facebook Video Ad that Gets Attention. 7 Easy Ways to Optimize Your Facebook Ads. 6 Facebook Ad Hacks Crushing It in 2019. Select the goal that you want people to achieve. 4) Select Your Custom Audience.

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10 PPC Trends You Can’t Ignore in 2020

Single Grain

Trend #3: Video Ads and PPC. First, let's take a look at some video stats: By 2022, 82% of all business and consumer Internet traffic will come from videos, up from 75% in 2017. In 2019, 78% of people watched videos online every week. More and more marketers will start linking to products in video ads.

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What is Native Advertising?

Basis

For instance: “Sponsored” (on Facebook, Instagram, Amazon) “Promoted” (LinkedIn), or “Promoted by” (Pinterest) “Ad” (Google, Gmail, Bing, YouTube) Historically, when a consumer interacts with an in-feed ad, they will subsequently navigate to the advertiser’s website.