Karola Karlson

JANUARY 2, 2023

In 2023, as Instagram Reels and Stories have finally taken the #1 spot in advertisers’ priority lists, you should put more effort into improving your IG campaigns. In this chapter of our Instagram Advertising Guide , we’re going to discover all the different Instagram target audiences. Facebook Saved Audiences.

Ad Targeting 97

Ad Targeting Retargeting Audience ROI 97

Clearcode

JANUARY 26, 2023

The past few years in programmatic advertising have been dominated by the various privacy changes introduced by governments and tech giants like Google, Apple and Mozilla. The main reason for the decline of third-party cookies in the web browsers is the changing privacy landscape in programmatic advertising.

Cookies 64

Cookies First-Party Cookies GDPR Retargeting 64

Ad Wisey

AUGUST 15, 2023

There are a few good reasons to get started with your online advertising as early as 8 weeks before the sales start: 1. Dramatic difference in ad costs Let’s consider two scenarios. In the first one, you create and run your ad in August or early September.

Retargeting 95

Retargeting eCommerce CPA Machine Learning 95

Single Grain

JULY 25, 2023

Facebook Ads statistics play a key role in optimizing your ad campaigns and staying ahead of the competition in the advertising landscape. So it’s no wonder Facebook has remained relevant, globally dominating the online advertising space. billion of ad revenues worldwide will come from Facebook, while the remaining 41.5%

Click Through Rate 52

Click Through Rate Impressions Audience Ad Audience 52

NewProgrammatic

SEPTEMBER 8, 2021

Digital advertising encompasses a wide range of advertising methods. And it might seem like just about anything in terms of advertising has been done already. The bravest attempts at pioneering in advertising, such as Uber’s clever drone campaign , have left the world speechless. Contextual advertising.

SEO 52

SEO Ad Exchange Affiliates Audience 52