Remove Ad Audience Remove Advertising Remove Cookies Remove Retargeting
article thumbnail

The Demise of Third-Party Cookies in AdTech: Why Are They Being Phased Out?

Clearcode

The past few years in programmatic advertising have been dominated by the various privacy changes introduced by governments and tech giants like Google, Apple and Mozilla. At the center of this are third-party cookies and their demise in popular web browsers. Table of Contents What Are Third-Party Cookies?

Cookies 64
article thumbnail

50 Impactful Facebook Ads Statistics to Help Your Ads Strategy

Single Grain

Facebook Ads statistics play a key role in optimizing your ad campaigns and staying ahead of the competition in the advertising landscape. So it’s no wonder Facebook has remained relevant, globally dominating the online advertising space. billion of ad revenues worldwide will come from Facebook, while the remaining 41.5%

article thumbnail

7 underutilized ways to drive traffic to your brand

NewProgrammatic

Digital advertising encompasses a wide range of advertising methods. And it might seem like just about anything in terms of advertising has been done already. The bravest attempts at pioneering in advertising, such as Uber’s clever drone campaign , have left the world speechless. Contextual advertising.

SEO 52