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How to 10X Mobile Ad Viewability: Fix these mistakes NOW!

Monetize More

User-Friendly Ad Placement: Strategically place your ads in areas that don’t interfere with the app’s functionality, avoiding accidental clicks or user frustration. Dynamic Ad Components: Incorporate dynamic elements in your ads, such as product recommendations, location-specific information, or real-time pricing.

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Maximizing ROI: Analysis of Native vs Display Ads

Smart-Hub

In 2024, display ads have an anniversary — the first recorded example of digital display advertising was launched in 1994 (as a banner advertisement). This time-tested ad format still remains popular, and its programmatic market value is expected to exceed $1459 billion by 2030. Not really.

ROI 64
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9 Most Effective Mobile Ad Formats for Your Advertising Campaign

Smart-Hub

And each of these media actually has ads built into them. Since all of those media channels are different, a huge number of ad formats are designed specifically for these media – mobile video ad formats, desktop ones, and even ones for Smart TVs and digital out-of-home billboards. SmartHub's Features Have No Limits!

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Commerce Layer, Frequence and Khoros are among the 2022 Digiday Technology Awards winners

Digiday

Best Native Advertising Platform. Best Personalization and A/B Testing Platform. Best Sustainable Ad Tech Platform. Best Video Ad Server. Best Mobile Marketing Platform. AdTheorent. Best Monetization Platform for Publishers. Blockthrough. AdAdapted Boosts Hydrant’s Sales Velocity With Mobile Campaign.

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10 Top Strategies for Traffic Monetization with Programmatic Advertising

Smart-Hub

Publishers can continuously fine-tune their ad strategies to maximize revenue and ensure that they are capitalizing on the most lucrative traffic sources. Access to Diverse Ad Formats Programmatic advertising supports a wide range of ad formats, from display and video ads to native and interactive formats.

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eCPM vs. CPM vs. RPM: A Comprehensive Guide for Publishers

Automatad Inc.

This allows publishers to compare the performance of different ad units, formats, and audiences and make data-driven decisions about which ones to prioritize. For example, suppose a publisher sees that their video ad units have a higher CPM than their display ads.

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Online Advertising for Business: Creating the Perfect Plan That Gets the Customers You Want

AdvertiseMint

The formats are diverse, from photo and video ads to carousels and boosted posts. Keep honing your social media advertising approach for killer results! Display Advertising Beyond search and social, you can capture eyeballs with display advertising across the web. And test different calls to action.