Single Grain

AUGUST 8, 2019

How can you leverage that knowledge to increase our retargeting conversion rates? One online retailer increased their conversation rate by a 161% (compared to their previous campaigns) as a result of a remarketing campaign. The potential for business growth and conversion rate increases can be staggering. Repeat buyers.

Conversion 108

Conversion Retargeting Conversion Rate A/B Testing 108

Single Grain

JUNE 7, 2023

PPC advertising tools provide you with a ton of valuable data on user behavior, click-through rates (CTRs), and conversion rates that you can use to fine-tune your campaigns to reach the right customers with the right products at the right time.

eCommerce 52

eCommerce A/B Testing Click Through Rate Conversion Rate 52

Single Grain

SEPTEMBER 30, 2019

How to Lower the Cost of Google Ads and Get Better Conversions. Catchy, problem-solving, trustworthy and unique headlines have the power to increase CTRs and conversions. You should include as many values as possible per header because this will increase your CTR and chances of conversion. 4) Test Your Ads for Success.

A/B Testing 110

A/B Testing SEO Banner Conversion 110

Single Grain

MARCH 20, 2020

It’s a challenge that every online store owner encounters at one point or another, but the good news is that by employing the right strategies, you can easily turn your lost sales into conversions. More cart abandonments not only mean less conversions, but unpleasant customer experiences, too. Top 4 Cart Abandonment Triggers.

Pop-Up 69

Pop-Up Retargeting Conversion Shipping 69

Single Grain

MARCH 30, 2020

And when business is running smoothly, you have a better chance of increasing that ROI. Reduce your ads and focus on what worked last year while you start planning for this year’s A/B testing. Tool to Help Your Campaign Checklist: Mobile-Friendly Test Console. How to Run A/B Tests that Actually Increase Conversions.

SEO 72

SEO A/B Testing Pop-Up Audience 72

Single Grain

FEBRUARY 21, 2020

This is nothing compared to businesses shelling out thousands of dollars in storefront leases and shipping fees, so I have more money to invest in marketing than someone with much higher overhead. You may start getting incredible ROI, giving you more funds for a bigger marketing budget, or you might hit a few snags.

Marketing 84

Marketing SEO Non-Profit A/B Testing 84

Single Grain

FEBRUARY 22, 2024

Incorporating key keywords and adhering to the 80/20 rule for content (80% informational and 20% promotional), your social media posts can efficiently steer traffic to your ecommerce site, potentially resulting in increased conversions. Abandoned Cart Recovery Shopping cart abandonment is a common challenge for any ecommerce store.

eCommerce 52

eCommerce A/B Testing Marketing SEO 52

Karola Karlson

MAY 11, 2021

Your Facebook ad campaign metrics also indicate whether you’re getting a positive ROI (return on investment). These metrics give an immediate overview of the ad account’s overall performance + your conversion-optimized campaign’s results. The CPA – cost per acquisition – shows how much it costs to achieve one conversion.

CPA 52

CPA Conversion Rate CPM CPC 52

Single Grain

JUNE 16, 2023

Google Ads have an average conversion rate of 4.40%. They feature an image of the product with the headline, price, and other benefits, such as “free shipping.” Dive Deeper: How to Easily Set Up a High-Conversion Facebook Retargeting Campaign Video Ads Last year, video ad spend totaled nearly $75 billion USD.

Brand Awareness 52

Brand Awareness Advertising Retargeting Pop-Up 52

Single Grain

JUNE 16, 2023

You can create a simple spreadsheet or categorize the channels into high/low volume/ROI or any other way that makes sense to you. A/B testing headlines can offer valuable insights into what resonates best with your audience, allowing you to continuously refine and improve your messaging.

Marketing 52

Marketing SEO Audience Shipping 52