VideoWeek

NOVEMBER 11, 2022

GroupM says non-clients are also welcome to sign up to the coalition. Extremely messed up! North America general manager Sandie Hawkins is being moved to head up TikTok Shop in the US, signalling a strategic shift towards e-commerce, which has proved lucrative for the company in China. Subs were also up 31 percent to hit 1.23

Media 52

Media Retargeting Non-Profit Entertainment 52

Single Grain

AUGUST 8, 2019

This article on remarketing has been refreshed for 2019 – enjoy! How can you leverage that knowledge to increase our retargeting conversion rates? First, let's clear up the definition of remarketing and how it differs from/compares with retargeting. And guess what popped up on the side of my screen?

Conversion 108

Conversion Retargeting Conversion Rate A/B Testing 108

Single Grain

OCTOBER 3, 2019

Your objective is to find some semblance of traction and start bringing the numbers up over time while looking for key spots to optimize. Aside from industry, there are many variables that make up the cost of a Facebook click, including your target audience, objectives and competition. That's typically not going to happen.

Click Through Rate 111

Click Through Rate Retargeting A/B Testing CPC 111

Single Grain

FEBRUARY 3, 2020

An unmoderated study is cheaper to run, easier to set up and allows you to test multiple users simultaneously, but it does not allow a business to ask any follow-up questions after reviewing the initial data. Kayleigh Holden (@KayleighBow95) August 14, 2019. Moderated UX Testing. Create User Personas for Clearer Understanding.

A/B Testing 131

A/B Testing Pop-Up Retargeting Conversion 131

Single Grain

MARCH 16, 2020

If ads for those sneakers aren’t following you across websites, then you’ve probably just cleaned up the web cookies. In online advertising, it also means that brands can launch retargeting campaigns to get users who didn’t convert previously to return to their online stores. million apps in Q1, 2019: the, biggest Google Play, has 2.1

Advertising 105

Advertising Marketing Ad Tech Demand Side Platform 105

Single Grain

JUNE 21, 2019

Facebook is one of the most popular social media platforms among people and brands – as of Q1 2019, it has 2.38 It's easy and simple: All you need to do is use the same post to set up multiple ad campaigns and publish the promotional post on your company’s Facebook Page. 6 Facebook Ad Hacks Crushing It in 2019.

A/B Testing 111

A/B Testing Audience Banner Conversion 111

Single Grain

NOVEMBER 15, 2019

Dive Deeper: 11 Companies That Are Doing Mobile Advertising Right in 2019. If you haven’t done this already, here’s a quick set-up guide.). Slideshow : A looping video ad with up to 10 images. Facebook Ads: 7 Changes All Marketers Need to Know in 2019. 6 Facebook Ad Hacks Crushing It Today. Get A Free Consultation.

Video Ads 97

Video Ads A/B Testing Audience Pop-Up 97