Brid.tv
FEBRUARY 9, 2023
With such a high percentage of viewer screen time, video ad monetization has become one of the most profitable ways to generate revenue from video content. Table of Contents [ hide ] What Is Video Ad Monetization? FAQ What Is Video Ad Monetization? FAQ What Is Video Ad Monetization?
InMobi
SEPTEMBER 17, 2019
Here’s what you need to know about mobile ad viewability today. When running mobile advertising campaigns, whether in mobile apps or on mobile web, mobile ad viewability is key. No matter where an ad is running, whether in a newspaper, on TV or in digital (i.e. Here’s what the data reveals.
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InMobi
AUGUST 11, 2017
Now, in 2017, adults are spending 1.5 Mobile usage, especially mobile video usage, will only continue to grow as more consumers embrace the medium. brand advertisers increased mobile video advertising spends by 56% over last year. Measuring viewability metrics Viewability is a big barrier for brands and retailers.
InMobi
JULY 31, 2017
However, measuring mobile viewability is still extremely limited. Many brand marketers wonder how to measure viewable impressions on mobile without sacrificing media performance. In fact, InMobi found in a study that VPAID browser-based ads have a load time of up to 2.6 VPAID offers you some great browser-based insights.
InMobi
AUGUST 4, 2017
And during the IAB Mobile Symposium last month, we learned that mobile video advertising viewability is crucial for advertisers in 2017. In 2017, U.S. Video ads should take about 6/100th of a second to load. Consumers are increasingly relying on connected mobile devices in their everyday lives.
InMobi
JANUARY 26, 2017
As we move towards the end of the year with holiday campaigns in full swing, and financial planning for the next year underway, it’s time to think about how the industry is going to change in 2017 and how marketers can prepare accordingly. It’s estimated that advertising in emerging markets will be a $300 billion business by 2020.
InMobi
DECEMBER 21, 2020
Get your complimentary copy of this report today to learn all about: Why in-app video advertising is the best way to reach people on their favorite device (i.e. The current state of in-app video ad spending beyond user-generated content like Instagram Stories. Why video views alone don’t tell the whole story.
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