InMobi

DECEMBER 30, 2013

With so many people using smartphones and tablets, mobile strategy is going to be more important than ever in 2014. Let’s take a look at the top mobile trends for 2014. In 2014 location-based targeting will only improve further. A new year is a time for change and another chance to do things the best way possible.

Marketing 52

Marketing Mobile Ads Communications Rich Media 52

InMobi

DECEMBER 2, 2014

An Indian TV network cleverly combined this feature with mobile video ads to drive viewership for a movie that it was telecasting. Crafted by InMobi, the mobile video ad unit allowed users to store telecast timings directly from the ad. Mobile video currently accounts for over a quarter of video consumption.

Video Ads 52

Video Ads Rich Media Mobile Ads Audience 52

MobileAds

JANUARY 20, 2021

According to AppFlood , interstitial mobile ads accounted for 70% of mobile ad revenue globally in Q1 2014. Pros of Interstitial Ads. Can offer animated and interactive rich media content. Cons of Interstitial Ads. In-App video advertising has been steadily gaining traction. Pros of Video Ads.

Display Advertising 52

Display Advertising Mobile Ads Banner Advertising 52

Ad Beat

OCTOBER 30, 2019

With operations across six continents, Visa processed 100 billion transactions during 2014 with a total volume of $6.8 By simply associating your video content with specific emotional triggers, brands are able to engage with a wider audience and accelerate their decision-making process. trillion, according to a 2015 Nilsen report. .

Finance 52

Finance Marketing Conversion Electronics 52

Single Grain

JUNE 30, 2022

They've been in business since 2014 and established themselves as a leading AdWords and PPC marketing company that has helped companies such as Amazon, Salesforce and Intuit scale their revenue. Implement a cross-channel media buying strategy, including display, rich media, video, and dynamic creatives.

Agency 52

Agency Advertising Retargeting Conversion 52