Martech Series

JUNE 16, 2022

Semrush , a leading online visibility management SaaS platform, has named Eugene Levin, who has been with Semrush since 2016, to President, and Vitalii Obishchenko, who has been with the company since 2011, to Chief Operating Officer, effective as of today.

A/B Testing 87

A/B Testing MarTech Conversion Marketing 87

Martech Series

OCTOBER 3, 2022

I was one of the first three marketers on the SAP Hana team in 2011, driving the GTM and digital marketing efforts. If you can find a data analytics person who likes to write copy, you will find your A/B testing powerhouse. I eventually became an AVP of Marketing, reporting directly to Pete.

MarTech 93

MarTech Marketing SEO ROI 93

Lemonads

MAY 4, 2021

Furthermore, users can also set up comprehensive A/B tests that help evaluate different variables in terms of performance. AppsFlyer Products Overview AppsFlyer was first launched back in 2011 as a cloud solution, which meant that its customers didn’t have to have expensive servers set up or pay for installation fees.

Affiliates 52

Affiliates Marketing A/B Testing Audience 52

Single Grain

DECEMBER 9, 2019

One company, NeuroFocus (a neuromarketing company that was acquired by Nielsen in 2011), rose to fame by conducting neurological tests for consumer research with a product called Mynd , “the world’s first portable, wireless electroencephalogram (EEG) scanner. A/B testing. Market research. Neuromarketing Examples.

A/B Testing 126

A/B Testing Click Through Rate Marketing Audience 126

Single Grain

APRIL 25, 2022

A/B testing to regularly optimize ad copy, images and CTAs for better conversions. A/B testing for landing pages , ad copy, bid strategies, etc. Performing A/B testing to improve ROI. The team performs consistent A/B testing to tailor a unique paid campaign for each client. Managing budget.

Agency 52

Agency Marketing A/B Testing ROI 52

Martech

FEBRUARY 24, 2022

Atlanta-based CallRail was founded in 2011. Send campaign-specific messages to any segment of a target audience based on properties and include data for A/B testing and response rates. For information on pricing and a deeper feature breakdown, download the MarTech Intelligence Report. CallRail’s platform (via Callrail).

Marketing 98

Marketing Healthcare Real Estate Conversion 98

Single Grain

JULY 5, 2023

A/B Testing Create a 9-step A/B testing strategy. Outline a 1,000-word guide about A/B testing. Recommend six types of A/B tests. Recommend three tools for A/B testing. Write two different email titles for A/B testing. and the answer returned was “Once.”:

Marketing 52

Marketing SEO A/B Testing Pop-Up 52