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Understanding 5 Key Pharmaceutical Consumer Personas

Basis

Pharmaceutical marketers today have their work cut out for them. On the other, signal loss in digital advertising, created by factors like Apple’s App Tracking Transparency, digital advertising regulation , and the loss of third-party cookies, is changing how advertisers can target consumers and assess campaign performance.

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Amazon Advertising Case Studies: The Best E-Commerce Strategies

Single Grain

But there was one issue – they offer customers over 70,000 pharmaceuticals. The Challenge: Efficient Ad Building for a Massive Product Catalog If the company was going to invest in an Amazon search and advertising strategy, they couldn’t achieve this manually.