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Sociable: Pinterest shares tips for aligning Pin listings with visual search

Marketing Dive

Published June 26, 2025 By Andrew Hutchinson Content and Social Media Manager post share post print email license Pinterest provided some new tips to help brands align with its visual search tools. To scale fast, you can use Pinterest Performance+ creative to generate backgrounds.

Cookies 101
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Data clean rooms: What you need to know

Martech

Companies are under pressure to find new ways to analyze performance, target audiences and share data — without crossing legal or ethical lines. Mixed media modeling. Walled gardens / media or platform clean rooms These are clean rooms offered by big tech or media platforms—Google, Meta, Amazon, Disney, NBCU, etc.

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Media Buying Briefing: How TikTok agencies work — and why they don’t fear a U.S. ban of the app

Digiday

New agencies blurring the lines between media and creative, as well as brand and performance, are increasingly specialized in the art of TikTok advertising. Rojas and Woolsey founded Gassed in 2022 after working in media and creative teams at Dr. Squatch. It’s very fast-paced out there.

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Can Meta remain the ‘holy grail of paid advertising’ with challenges, challengers and Advantage+?

Digiday

It’s especially been a pain point for social media advertisers dependent on Meta’s performance, targeting and measurement capabilities. Seemingly the new feature presents a way to help stem the flow of performance dollars out of Meta’s ad business. Continue reading this article on digiday.com.

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Linear + CTV: Future-Proofing Your Media Strategy

Digital Remedy

The age of converged media strategies has been a long time coming, and it’s not just because there are more opportunities than ever to get your brand known. The evidence supporting convergence media approaches is here, and the figures are more than telling. It meets the mark, but at what cost to your campaign?

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Amid green shoots of recovery in ad tech investment, a note of caution is warranted

Digiday

Separately, the $25 million funding announcement for one of the most prominent names in ad tech — Brian O’Kelley’s Scope3 — could have seasoned observers thinking the clocks turned back to the giddy days of 2014 when the sector was the fastest-developing sector of digital media. million in cash and $172.5

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Why Sell-Side Targeting Matters Now More Than Ever

PubMatic

Amid this uncertainty, it is imperative that advertising technology companies continue to push the envelope and deliver innovative, high-performing targeting solutions that help buyers navigate a fast-evolving landscape. DSPs then automatically decide which media placements to buy for that advertiser.