Ad Monsters

DECEMBER 21, 2023

Every now and then, a new ad tech term, acronym, or technology pops up, and we’re all fishing around trying to figure out what the hell they mean. That’s why we created our explainer series, so we can keep you up to date on the newest ad tech trends and fads.

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Header Bidding Viewability CPM Impressions 60

Brid.tv

SEPTEMBER 30, 2022

As the name suggests, instream ads show up within a video stream. Other types of instream ads are mid-roll ads, which show up in the middle of the stream, and post-roll ads, which play after the video. While a typical non-skippable ad is up to 20 seconds long, a bumper ad can run for a total of 6 seconds. Bumper Ads.

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Video Ads Conversion Rate Fill rate Ad network 68

Monetize More

JUNE 20, 2023

Sign up with MonetizeMore today! Click here to find out how you can sign up for Google AdMob with MonetizeMore. They have a 100% fill rate in the UK and offer excellent CPM’s. Playwire (formerly Intergi) Playwire does not fill 100% but offers excellent video and standard-size ads with high CPMs.

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Monetize More

SEPTEMBER 22, 2022

Sign up with MonetizeMore today! Click here to find out how you can sign up for Google AdMob with MonetizeMore. They have a 100% fill rate in the UK and offer excellent CPM’s. Some of the ad types available include footer ads, site skins, editorials, gaming pop-unders as well as IAB banner ads and pre-roll video ads.

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Ad network Banner Video Ads Header Bidding 52

Lemonads

SEPTEMBER 18, 2020

Have you ever got bothered by those ads popping up, interrupting your reading while you were so concentrated? Intuitive Dashboard to set up and optimize campaigns. These ad recommendations, as you can see, will show up smoothly and fit easily on your page ! That’s how native advertising is done wrong!

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Monetize More

JULY 8, 2022

If you don’t want your valuable app monetization strategy to be hijacked by one or two players who pay top dollar but don’t deliver value back (or if you’re simply looking to diversify your revenue streams), In-App Header Bidding might be right up your alley! How to Set up In-App Header Bidding? Related Read: [link].

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Header Bidding Fill rate Ad Server CPM 80

Lemonads

NOVEMBER 12, 2020

With that in mind, pop-unders are among the oldest and most iconic types of ads used in affiliate marketing. And, even though some marketers have stopped launching pop-under ad campaigns, the truth is that this format can still deliver spectacular results. Plus, we’ll also cover the best pop ad networks for affiliates of all levels.

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Lemonads

SEPTEMBER 10, 2020

With all these advertising platforms popping up, the biggest question above all is, which should we pick? This is why we’ve come up with our top 9 best native advertising platforms you must know about to stop your struggling and begin with picking the right one that fits your needs! That’s right! Let’s check some ad examples!

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Clearcode

APRIL 21, 2023

Advertisements on websites can take various forms, such as banners, pop-ups, video ads, etc. When a publisher puts ad space up for sale, advertisers make offers to buy this space. A study from 2020 showed that header bidding increases fill rate by 23% and average CPMs by 20%.

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Header Bidding Fill rate Ad Server Audience 79

Smart-Hub

JANUARY 4, 2023

Usually, the platform owner can change the logo, host the platform on their domain, set up the display of API links and RTB endpoints from their domain, etc. There are several types of ads in apps (and each of them can be set up on SmartHub): banner ads, cross-page ads, interactive ads, native ads, and video ads. Sellers.json.

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Smart-Hub

DECEMBER 18, 2023

This can help increase both the fill rate and revenue. For instance, for those DSPs that bid with high prices, you may want to set up a higher percentage. For advertisers, this advantage works as well. Access to multiple publishers can help them enter new markets when needed. Accurate targeting by language, location, etc.

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Brid.tv

NOVEMBER 25, 2022

This will increase the chances of higher ad fill rates , as more demand sources will bid on each impression. For instance, Brid.TV’s online video platform comes with a video header bidding service that is easy to set up and even easier to use. Easy-to-Set-Up Video Header Bidding. Ad Demand. Google ADX. Pricing Overview.

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Monetize More

APRIL 13, 2023

Whether you’re an up-and-coming publisher trying to maximize their earnings or a premium publisher with millions of visitors, knowing the A-Z of header bidding in 2023 and what is header bidding in digital marketing is a must! and gets them to place a bid. That information is passed directly to the publisher’s ad server.

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Header Bidding Ad Server Impressions Ad Inventory 52

Brid.tv

SEPTEMBER 26, 2022

Display ads are advertisements that show up on websites and apps, usually in the form of an image, text, or video. Even if you only have a website you want to monetize, omnichannel capabilities will allow display ads to show up on various devices, from PCs to mobile phones. AdMaven 14. PropellerAds 15. Marketplace FAQ.

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Ad network CPC CPM CPA 52

Brid.tv

NOVEMBER 8, 2022

The website or video player puts an ad impression up for auction using a supply-side platform (SSP). These are ads that show up within the player before, during, or after a video stream. Outstream video ads show up in different places on a website , for example, between two blocks of text or on the side of the page.

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Monetize More

MAY 31, 2022

With new monetization schemes popping up every day, it can be hard to keep track of which ones are worth your time (and money). In case, there’s a low fill rate with many unfilled impressions, that represents lost ad revenue that should be taken into account when determining the demand partners that need to be prioritized.

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