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Connecting with Today’s Super Consumers: Mobile Moms

InMobi

Marketers should utilize interactive rich media ads, which should be intuitive and unintrusive. These factors are highly attractive to marketers, and they provide them a great opportunity to engage and influence mothers in a highly personalized consumer environment. It is important that marketers engage moms in brand conversations.

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The Mobile Opportunity for Travel Marketers

InMobi

With the wide availability of free WiFi across many airports and in flight WiFi becoming a reality, the brands have tremendous opportunity to reach travelers and keep them entertained. Emerging technologies such as augmented realty, rich media applications are driving dynamic and interactive marketing campaigns.

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20 Best Video Ad Networks for Publishers

Brid.tv

However, the most important features that a quality video ad network must have are the following: Multiple Targeting Options — A platform with several targeting options like geo-targeting, behavioral , and contextual targeting, will ensure that the ads served on your website are of interest to your audience.

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Best Programmatic Advertising Agency: Top 6 Choices for 2022

Single Grain

Advanced campaign consultation, including geo-targeting and day-parting. Implement a cross-channel media buying strategy, including display, rich media, video, and dynamic creatives. Sparcmedia helps you uncover the online customer journey of your audiences using ad serving technology to optimize media strategies.

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